SGB Update Outdoor

Snow Peak Acquires Majority Stake in Swift Fly Fishing Co.

Founded by Carl McNeil and Jeanie Ackley, Swift Fly Fishing, headquartered in Wanaka, New Zealand, manufactures the Epic Fly Rod brand that uses graphite, graphene, and Epic’s proprietary “Fast Glass” composite material to create the rods.

National Forest Foundation Names New President & CEO

Dieter Fenkart-Froeschl, in his most recent position, worked for six years as chief operating officer at the National Park Foundation. His appointment as president and CEO takes effect November 1, based in Washington, D.C.

Twiceme Technology Names Chief Marketing Officer

Fredrik Kjellberg joins the Swedish safety solutions company from Mips, the helmet safety system manufacturer, where he was the CMO and helped build the company’s market position.

DSW Parent Cuts FY Guidance as Q2 Profits Shrink

The company saw sustained pressure on challenged categories such as dress and seasonal in the second quarter, but was able to partially mitigate the impact through providing a greater selection of athletic and athleisure brands in the assortment.

Ross Stores Inc. Makes Merchandising Leadership Changes

Karen Fleming was promoted to president and chief merchandising officer at Ross Dress for Less and Karen Sykes was promoted to president and chief merchandising officer at DD’s Discounts, with both moves effective December 1.

Nate Smith Named CEO of Huk and Nomad Outdoor Parent

Smith brings 20 years of executive leadership experience working for consumer-branded omnichannel organizations in apparel, footwear and accessories. He has held senior executive roles at Patagonia and Oakley and, most recently, was president at Boardriders,

Academy Sports and Outdoors Cuts Guidance After Dismal Q2 Results

Sales for the second quarter were said to be more challenging than expected, impacted by a tough economy, a temporary DC backlog related to going live with a new warehouse management system and by a very active storm season across key portions of the retailer’s footprint.

Under Armour Cuts Guidance on Expanded Restructuring Cost Expectations

The company has identified approx. $70 million of additional charges, largely related to the decision to exit one of its primary distribution facilities located in Rialto, CA on top of the $70 million to $90 million already planned in connection with its Fiscal 2025 restructuring plan.

Carhartt Appoints Norma Delaney as VP, Brand Marketing and Creative

The company said Delaney will lead the development of marketing and creative strategies for Carhartt and play a critical role in shaping the company’s image and brand recognition. She will report to Susan Hennike, Carhartt’s chief brand officer.