SGB Update Outdoor

Shoe Show Reports Cyber Security Incident

The retailer reported a cyber security incident involving a Shoe Show employee e-mail account. Shoe Show filed a data breach notice detailing the incident with the Attorney General of Maine, on October 9.

Yamaha U.S. Marine Business Unit Rebrands Kracor Division; Names GM

Yamaha U.S. Marine Business Unit has renamed Kracor, a Yamaha Marine Systems Company, Inc. (YMSC) division, to Yamaha Marine Rotational Molders and is officially doing business under the new name. The company named John G. Augustiniak as the general manager.

Jones Snowboards Expands Re-Up Recycling Program

The company is expanding its Re-Up recycling program, launched in 2023, to include snowboard trade-in and resale. Snowboarders who trade in used Jones boards will receive a credit to purchase a new one with free shipping.

Astral Appoints Head of B2B Sales

As head of B2B Sales, Christian Mason will strengthen long-term relationships with key partners for Astral and optimize sales performance across all branded product.

Bootdoc Hotronic Expands Team with New Hires

Jay Vasquez was hired as a sales and product manager, working collaboratively with company Sales Director Ryan Eittreim. Robert Jones joins the company’s customer service team.

Winnebago Brand’s Towable RV Division Finds New Leader

Effective November 1, Don Clark, president of Grand Design RV, will be promoted to group president of the company’s Towable RVs division while continuing to lead the Grand Design RV brand. The company’s will remain separate to stay competitive.

FeatherSnap Moves to Brick-and-Mortar Retail

Wi Fi enabled smart bird feeders include advanced camera technology with ornithologist-trained AI to watch birds feed from anywhere worldwide. The equipment also captures high-res photos and videos.

Walmart U.S. Appoints Chief Growth Officer

Seth Dallaire, the retailer’s chief revenue officer, was named chief growth officer for Walmart U.S. Walmart’s U.S. Chief Product Officer, Jon Alferness, is leaving the company, but will work in an advisory role through the end of the year.