SGB Update Outdoor

X Games Names Jeremy Bloom as CEO

Bloom’s track record as an athlete and in building and managing companies will be instrumental in continuing to elevate the X Games properties and the X Games League.

L.L.Bean Making Additional Staff Cuts in Maine HQ

The retailer will lay off 50 to 75 employees at its corporate headquarters in Maine. These latest cuts equal approximately 2 percent to 3 percent of its Freeport-based staff and are the retailer’s second round this year.

Clarus Corporation Appoints New Board Member

The parent of Black Diamond appointed Mark Besca to the company’s Board of Directors, effective immediately. He was also appointed to the Audit Committee of the company’s Board.

Helinox EMA Strengthens Team with Commercial Manager Europe

As Commercial Manager Europe, Murphy is joining Helinox as the brand, effective January 1, 2025, focused on two major initiatives for 2025: introducing an updated version of the brand’s Chair One (re) and launching products in the new Helinox Play category.

Castore Hires Commercial Operations Leader

Danny Downs brings 15 years of experience at Fanatics International, where he was head of commercial development and the company’s first GM, including international operations for its e-commerce business.

J.Crew Group Hires CMO for J. Crew Brand

For nearly a year, J.Crew and its sister brand Madewell, also owned by the J.Crew Group, have operated without a CMO—Derek Yarbrough, former executive vice president and CMO of both brands, left in January 2024. The Group did not disclose if it would hire a CMO for the Madewell business.