SGB Update Footwear
Reebok Launches $30mm Running-Focused Ad Campaign
While doing battle in court, Reebok also took a swipe at Nike's “Just Do It” slogan on the street. One of the poster ads as part of its $30 million “Run Easy” campaign showing a runner in pain exclaims, “What are you just doing? Run easy.”…
VF Corp. Acquires TNF China Biz
VF Corporation has acquired The North Face branded business in China from its licensee, Korea-based Youngone Corporation. VF will now take over the business in China, where the company sees a potential for $40 million in revenues within five years…
Jetboil Hires Lathrop as VP of Sales
Jetboil has been on a rapid growth curve for the past three years, grabbing market share from many of its competitors in the backcountry cooking segment of the outdoor market and re-inventing the stove category. According to info collected by SportScanINF
Outdoor U. Launches 2007 Events
OIA’s Outdoor University has finalized its program and speaker agenda for 2007 events. The program will be offered at four sessions across the country – Rendezvous Conference/Outdoor University Workshop, EORA Southeast Show, ORA/MRA Midwest Rep Show, and
Spira Footwear Sues USATF and IAAF
Spira Footwear said it has filed a lawsuit in U.S. Federal District Court against the International Amateur Athletic Federation (IAAF) and the United States Association of Track and Field (USATF), the rule making bodies for Track and Field both internatio
Lucy to Open 20th Store in California
Lucy, the women's sports retailier, is opening two more stores in Danville and Santa Barbara to bring its total California store count to 20…
Gander Plans More Stores for the Southeast
Gander Mountain Company plans to open stores in St. Augustine, Florida; Fayetteville, North Carolina; and College Station, Texas, before the end of June. These openings follow the opening of Gander Mountain's newest store in Eden Prairie, Minnesota,
H2O Audio Raises $5 Million
H2O Audio, a leading provider of waterproof and protective sport accessories for the Apple iPod and other personal electronic devices, has successfully closed a $5 million Series C expansion funding round with backing from Steelpoint Capital Partners…
Smartwool Restructures Marketing Management
SmartWool has restructured its Marketing Department with Carol Davidson taking the reins as Creative Director and Gardner Flanigan promoted to Marketing Director. SmartWool has created the new Creative Director position and evolved the Marketing Director
Simple Shoes Inks Deal with StopGlobalWarming.org
Simple Shoes has teamed up with the Stop Global Warming Virtual March to develop a special StopGlobalWarming.org edition of the Toepeeka flip-flop for men and women…
Puma Shares Rise On PPR Takoever Rumours
Shares in Puma rose almost 10% on Thursday on market talk the French group, PPR could launch a bid for the German sportswear group. PPR reportedly has plenty of firepower to make medium or large acquisitions. At the end of 2006 PPR had roughly 1.5 billion
Foot Locker to Launch Former Knick John Starks Apparel Line
Former NBA All-Star and New York Knicks legend John Starks has partnered with ZipWay on a new athletic apparel line. The breakaway pant collection launches at 150 Foot Locker stores around the country on April 13…
Peregrine Distribution Inks Deal with OTB
Peregrine Distribution Services has signed its newest client, OTB (Over the Beach) Boots, based in Scituate, MA, manufacturer’s of a new line of specialized boots for the outdoors. Peregrine will provide warehousing, order fulfillment and customer service
adidas to Consolidate Distribution in Spartanburg, SC
The adidas Group will consolidate the adidas brand’s apparel distribution center in Hebron, Ky., its footwear distribution center in Spartanburg, S.C., and the Reebok brand’s apparel distribution center in Memphis, Tenn., and its footwear distribution cen
Podium Venture Group Eyes Corduroy Surf Company
Podium Venture Group, Inc. has retained first option to acquire a majority interest in Corduroy Surf Company – a surf equipment, apparel, and art retailer with both storefront and online sales planned…
