SGB Update Footwear

Barron’s Recognizes World Bicycle Relief

World Bicycle Relief, a Chicago-based not for profit that was created by bike industry leaders SRAM Corporation & Trek Bicycle in 2005 to aid victims of the 2004 tsunami in Sri Lanka, and is currently providing quality bicycles to people in need in sub Sa

Study: Nike Benefited from Sticking With Tiger Woods

A study from researchers from Carnegie Mellon University's Tepper School of Business concluded that Nike Golf has benefited from its continued sponsorship of with Tiger Woods. Nike lost 105,000 golf-ball customers in the six months after the golfer&#

EMS Offers ShopRunner to Online Customers

Eastern Mountain Sports has begun offering GSI Commerce's new ShopRunner service, which offers consumers unlimited free two-day shipping with no minimum order size, and free shipping on returns in exchange for a $79 annual membership fee…

Longworth Industries Hires 5280 Marketing to Rep in Rockies

Longworth Industries, the exclusive manufacturer and distributor of Polarmax, XGO and AYG technical base layers, has hired the 5280 Marketing Group to represent Polarmax and AYG products in the Rocky Mountain territory.

Nordstrom, Inc., New Balance to Donate 11K Kids’ Shoes

As part of a holiday marketing effort, Nordstrom is teaming up with New Balance to donate shoes to needy kids. A minimum of 11,450 pairs will be distributed, with Nordstrom covering the costs of unsold tags and shipping…

November Retail Comps Soar Above Expectations

Spirits are high for the Holiday 2010 selling season after aggressive promotions, pent-up consumer demand and colder weather patterns drove retail chains to their best November in four years. If a stellar Black Friday and steady sales throughout the fisca

Quiksilver Prices European Notes Offering

Quiksilver, Inc. announced the pricing of its previously-announced offering by its wholly-owned European subsidiary, Boardriders S.A. of €200 million aggregate principal amount of its 8.875% senior notes due 2017…

SEW Goes One-on-One with… Wolverine Outdoor’s Jim Zwiers

Merrell will be celebrating its 30th anniversary in 2011 but it's certainly not mellowing with age. Indeed, the outdoor footwear brand plans to launch its first clogs line for Fall 2011 as well as a much wider array of stylish boots to better capture

Asics America Clarifies Product Pricing Strategy

Asics America clarified a bit a report that came out in mid-November in the Japanese press that indicated the running brand was seeking to lower prices to grow sales (see SEW_1048)…

Adio Eliminates Skate Team; Moves Offices To NYC

Adio Footwear is relocating its global headquarters from Southern California to its new parent company Anthony L&S Footwear Group's New York City offices. It has also confirmed that it eliminated its skate team in order to reallocate marketing resour

Reebok EasyTone Ads NOT ALL Banned in the U.K

Several media outlets in the United Kingdom reported that advertisements for Reebok’s EasyTone collection were banned by The Advertising Standards Authority (ASA), the watchdog group, due to doubts over its toning claims. While defending its product