SGB Update Apparel
PVH Corp. Supports Global Fashion Agenda’s 2019 CEO Agenda
PVH Corp., the owner of iconic brands, including Calvin Klein, Tommy Hilfiger, Van Heusen, Speedo Warner’s and Izod, announces its support of Global Fashion Agenda’s CEO Agenda 2019.
Ironman Appoints Chief Merchandise Officer
Ironman, a Wanda Sports Holdings Company, announced the promotion of 25-year experienced retail executive Jennifer Mocerino to chief merchandise officer for Ironman. Mocerino has been responsible for the expansion of retail operations to 26 countries and over 150 events globally.
Clarus Corp. Sees Q4 Exceeding Guidance
Clarus Corp. again lifted its guidance for the year ended December 31 due to healthy revenue increases in the fourth quarter. The gains were led by 8 percent growth from Black Diamond and 14 percent growth from Sierra Bullets.
Under Armour To Sponsor Catholic University
Under Armour reached a five-year apparel agreement with Catholic University Athletics in Washington, D.C. through BSN Sports.
Puma Signs Multi-Year Partnership With Egypt Football Association
Puma has signed a new multi-year partnership with the Egyptian Football Association, which will see the brand once again team up with Africa’s most successful team.
Spalding Named Official Basketball Of Canadian Elite Basketball League
Spalding and the Canadian Elite Basketball League entered into a three-year partnership agreement that makes Spalding the Official Basketball of the CEBL.
Antigua Signs License Agreement With U.N. Clothing Company
The Antigua Group, Inc., one of the nation’s leading designers and marketers of lifestyle apparel under the Antigua brand, announced that it has signed a license agreement with U.N. Clothing Company LLC to produce Antigua branded underwear, swimwear and loungewear.
Adidas Launches Sports Accelerator Program
Adidas announced the launch of its new sports accelerator program “Platform A” at Station F, the world’s largest start-up campus located in Paris. Thirteen start-ups have been selected to work with Adidas on new business initiatives for the sports industry starting in January.
Puma Establishes New North American Headquarters
As part of its growth, retention and recruitment strategy, Puma North America Inc. announced plans to establish a new North American headquarters in Somerville, MA in 2021. The new headquarters will bring together two Puma offices, currently based in Boston and Westford.
Altra Signs World Champion Obstacle Course Racer And Ultrarunner
Altra signed world champion obstacle course racer Amelia Boone to its Elite Team. Boone has won the Spartan Race World and Toughest Mudder championships.
Sears’ Unsecured Creditors Object To Lampert’s Deal To Save Company
The official committee of unsecured creditors said in a court filing it opposed the sale to chairman Eddie Lampert and asked court permission to file under seal a complaint against ESL for years of misconduct.
Adobe: U.S. Holiday Online Sales Grew 16.5 Percent
AdobeAnalytics reported that $126 billion was spent online this holiday season (November 1 – December 31), an increase of 16.5 percent year-over-year. Smartphones drove half the traffic (51 percent) for the first time ever, accounting for nearly a third (31 percent) of revenue, 34 percent growth year-over-year.
Fanatics Signs Apparel Partnership With University Of Florida
Fanatics has signed a new apparel deal with University of Florida, making it the school’s primary partner for licensed merchandise
We Are Nations Acquires Sector Six Apparel
Esports retail and merchandise company We Are Nations recently acquired Sector Six Apparel, an esports apparel brand specializing in jerseys and custom team wear.
Superdry Appoints Former Nike Executive As Creative Director
Superdry appointed former Nike executive Phil Dickinson as creative director, effective January 22. He will guide Superdry’s product design and brand experience.
