Under Armour announced plans to raise its minimum pay rate for hourly employees in the United States and Canada from a minimum of $10 per hour to $15 per hour ($15.25 Canadian dollars per hour in Canada) effective June 6.

As a result, more than 8,000 part-time and full-time employees, approximately 90 percent of its retail and distribution workforce, will see a compensation increase.

Under Armour said its pay rate increase marks the beginning of several steps to enhance the employee experience at the company. Over the coming year, it will implement additional measures to support employees’ careers through compensation, learning and development, and an incentive plan for our hourly employees.

“Our Retail and Distribution House teammates are the backbone of our business and play an essential role in our ability to serve our focused performers,” said Patrik Frisk, president and CEO, Under Armour. “We are committed to doing the right thing, and at the center of our commitment is ensuring our teammates feel valued and appreciated.”

Under Armour currently has more than 3,000 open roles in retail locations and distribution, some of which are seasonal and include sales and stock employees and store managers. All of these roles will start at a minimum of $15 per hour on June 6.

“At Under Armour, direct-to-consumer is one of our biggest growth opportunities and an area that I am proud to oversee,” said Stephanie Pugliese, president of the Americas, Under Armour. “Teammates in our retail stores and distribution houses are our strongest asset, and we needed to make a strategic decision on our hourly wage to be a competitive employer in the retail space. We’re delighted to be able to raise our minimum pay rate and acknowledge the hard work of our frontline teammates in retail and warehouse, particularly over the past year,” continued Pugliese.

Photo courtesy Under Armour