TrueTimber, the camouflage brand based in Inman, SC, appointed industry veteran Richard Howard as director of licensing. Howard will oversee licensing and implement strategies to expand the brand and steer licensed products into new opportunities and markets both domestically and internationally.
“We are really excited to have Richard join the team and look forward to what he brings to the table,” said TrueTimber CEO Rusty Sellars. “Richard has a ton of experience within the outdoor industry and with camo specifically, so his value to the brand and our partners is very high. We are thrilled to add him to our extremely talented team.”
Howard offers over 24 years of licensing and sales experience working within the outdoor industry with multiple key brands. His expertise will be used to expand existing and build new relationships with partners in both the hard and soft goods licensing categories for TrueTimber.
