SGB Today

Anon Debuts Perceive Polarized Sunglasses

Anon Optics, the ski and snowboard helmet and goggle technology manufacturer, has created a sunglass collection that will debut May 2. Following the release of its lens technology Perceive in 2020 for snowsports goggles, Anon expanded its eyewear offering to include sunglasses with Perceive polarized high contrast lenses. This collection includes three styles—Advocate, Promoter and […]

Asics Metaspeed Takes Personalization To Next Level

Asics has updated its Metaspeed series taking the product’s personalization to the next level.   Building on the success of its first Metaspeed shoe, which the company introduced last year, Asics collected data from its ambassador athletes to refine its design to cater to two major running styles. Those shoes are called the Metaspeed Edge+ and […]

Timberland Releases Circular Shoe, Expands Take Back program

Timberland released its first fully circular shoe and has expanded its take-back program.  The brand’s Trekker City Hiker is a circular shoe with an outsole that can be removed and disassembled for recycling at its take-back facility. It also features a removable inner bootie made of 100 percent recycled plastic fabric integrated into the shoe […]

Geartrade Announces Re-Commerce Gear Retention Stats

Geartrade, the online marketplace for used outdoor gear and apparel, announced annual recommerce gear retention statistics, including the resale/reuse of 45,590 outdoor products in 2021 and the resale/reuse of nearly 17,000 outdoor products in the first quarter of 2022. “At Geartrade, we’ve always considered the outdoor industry’s climate impact as our most important challenge to […]

Suunto And Hammerhead Expand Capabilities For Multisport Athletes

In partnership with Hammerhead, manufacturer of cycling technology and the Karoo 2 cycling computer, Suunto offers multisport athletes a solution to manage performance tracking, training efforts, and route finding.  Athletes and ride with Suunto watch and Karoo 2 cycling computer to run, swim and hike. The workouts on these devices are visible in the Suunto […]

Rossignol Introduces Sustainable Ski With The Essential

In celebration of its 115th anniversary, Rossignol highlights its commitment to sustainable product development, eco-conscious design, product life-cycle, and recycling solutions by introducing its Essential ski.  Available in limited quantities in FW22/23, the ski was developed using the simplest and fewest raw materials, ensuring that more than 75 percent of the ski is 100 percent recyclable. “Improving […]

Chaco Incorporates Sandal Webbing Made From Recycled Plastic Bottles

Chaco, manufacturer of the Z sandal, is furthering its commitment to sustainability using sandal webbing made from 100 percent recycled Repreve material in its signature styles. Chaco is partnering with Unifi to create its Repreve fiber. The fiber is the result of reusing 31 billion plastic bottles to date, which are cleaned, broken down and […]

Nomadix Announces Climate Neutral Certification And Road Map To Sustainability

  Nomadix, maker of The Only Towel You Need, made from post-consumer recycled plastics, announced that it is Climate Neutral Certified. “We have been developing products with post-consumer recycled materials and keeping our footprint as low as possible with minimalist packaging,” said Founder and CEO Zack Helminiak. “But the moment calls for all companies to […]

Eddie Bauer Collaborates With Looptworks On (Re)Form Collection

Eddie Bauer, and Looptworks, a certified B-Corp with over a decade in creating value from waste through textile circularity, have partnered to launch its first (Re)Form collection, which keeps first-run fabric scraps out of landfills, giving them a second life. The companies are collaborating on developing product collections made from unsalable goods to eliminate global […]

Skechers Signs Pickleball Pros Tyson McGuffin and Catherine Parenteau

Recently announced as the official footwear sponsor of the 2022 Minto US Open Pickleball Championships, Skechers signed two of the top-ranked players, Tyson McGuffin and Catherine Parenteau.   The two athletes, who have been wearing Skechers Pickleball footwear and Skechers branded apparel on the court, will make their debut as Skechers brand ambassadors on April […]

Orvis Highlights Conservation And Access In 2021 Impact Report

In celebration of Earth Day, Orvis released its 2021 Impact Report, highlighting the brand and its patrons’ contributions to protecting wild places, increasing participation in sporting activities and improving canine well-being. In 2021, Orvis supported 115 non-profit organizations and raised $1.5 million through Orvis donations and customer and non-profit partner matches. “From preserving and restoring […]

Kuiu Unveils Women Hunting Apparel Line

Kuiu, the manufacturer of performance hunting gear, introduces hunting apparel for women. Each item is available in the brand’s Valo, Verde and Vias Camo patterns and features the same technology as its men’s apparel. This collection offers ultralight hunting gear engineered with attention to fit, function and detail, built to keep women protected from the […]

Sawyer Products Launches Personal Water Filtration Bottle

Sawyer, the manufacturer of topical insect repellents to water filters, launched the Sawyer Bottle Water Filtration System. Sawyer’s Water Filtration Bottle adds to its line of personal water filtration systems. Using the capabilities of its specialty water filters, the Sawyer Water Filtration bottle combines portability with effectiveness for access to clean, safe drinking water on […]

Lizard Skins Re-Launches Lever Grip

Lizard Skins reintroduced one of its earliest products, renamed the DSP Lever Grip. The reiteration uses Lizard Skins Dura Soft Polymer (DSP), for a more reliable grip and control on brake levers.  The DSP material, a no-slip handlebar tape used on MLB bats and National Hockey League sticks, and is gaining wider use on lacrosse […]

Astral Debuts Water Sandals 

As a raft guide on Section IV of the Chattooga River over 30 years ago, Phillip Curry, founder and CEO of Astral, learned firsthand the demands of the river and the gear needed.   Since that time, Curry has thought about how he would design a sandal that would be secure and stable and could stand up […]