Jordan Wings Design Program to release Air Jordan I Mid Subway
In partnership with Jordan Brand Design team members, the program works with students, acting as a launchpad for those with creative passions or ambitions.
Preserve Brands Launches Idealitee Eco Packaging Brand
The curated Idealitee product line, is made from 100 percent sustainable paper using tee shirt remnants sourced from the apparel industry in India.
Lee Launches Men’s Golf Collection
The technology-infused curated assortment includes tops and bottoms that are made to transition from the office to the green.
Saucony Launches Redesigned Triumph 22
The redesigned Triumph 22 features the brand’s PwrRunPB foam, initially created for the Endorphin Pro but now tuned for daily mileage.
Unrivaled Sports Acquires Under the Lights Powered by Under Armour
Founded in 2015, Under the Lights Powered by Under Armour operates 170 local flag football leagues with 35,000 boys and girls from first through eighth grades, organizing events for over 5,000 teams in 27 states.
Vuori and ENDVR’s Strategic Alliance: Driving Sales Growth in Wholesale Channels, Part 3
This is Part 3 of 3 in a series of sponsored posts from ENDVR.
Currex Becomes the Official Insole of Major League Pickleball
Sponsored Content: Currex, the leader in performance insoles, signs two-year partnership with MLP.
Adidas signs 2024 NFL Rookie Classmates to Athlete Roster
2024 NFL Rookie Classmates Xavier Legette, Adonai Mitchell, Rome Odunze, Michael Penix, Jr. signed with Adidas as they begin their pro careers.
Petsense by Tractor Supply Hosts Spring Adoption Event
Petsense by Tractor Supply will partner with local shelters nationwide to host their semi-annual National Spring Adoptathon on April 27 from 10 a.m. to 4 p.m.
Ecco Golf x Rick Shiels Drop Limited Edition Biom C4
The limited-edition shoe offers the same functionality as the original Biom C4, which Shiels lauds as “his favorite style from the current Ecco Golf collection.”
Burton and Spy’s Winning Moves in the Wholesale Game, Part 2
This is Part 2 of 3 in a series of sponsored posts from ENDVR.
The Lycra Company to Bring Bio-Derived Lycra Fiber to Market
The campaign will inform the active outdoor industry of the advantages of using dent corn as a feedstock for apparel, featuring Iowa farmers growing the corn to create the next-gen of Lycra fiber.
SKLZ Launches Hyper Speed Wearable Tech
Hyper Speed is a wearable tech product that measures speed, agility and vertical jump so athletes can create their combine whether in the backyard or on the practice field.
Allbirds Adds Tree Runner Go To Franchise
Tree Runner Go “draws inspiration from the company’s best-selling silhouette, the Tree Runner, with multiple innovations and upgrades.”
After Two-Year Composting Experiment, Puma Drops Re:Suede 2.0 Sneaker
Puma will drop 500 pairs of the commercial version of the shoe on April 22, which incorporates the lessons it learned during the experiment and the feedback received from the volunteers.
