SGB Today

If you’re want to be close to the high-demand, limited-edition sneaker market, then you’ve probably downloaded Nike’s SNKERS app. “Your Ultimate Sneaker Source,” according to Nike, brings you the inside track behind Nike designs and includes dedicated feeds showing photos of customers wearing their favorite kicks from the megabrand. The app, launched in 2015, has […]

By Teresa Hartford The Barkley Marathon is one of the hardest races in the world of ultrarunning. The course, designed by Gary “Lazarus (Laz) Lake” Cantrell, was inspired by the 1977 escape of James Earl Ray from Brushy Mountain State Penitentiary in Tennessee. Ray covered just 8 miles after running 55 hours in the woods. […]

“I’m Ready For This.” The NFL has invited all 32 teams to a private workout with free-agent Colin Kapernick for a pro-day-style event including an on-field workout and interview on Saturday in Atlanta, according to a league memo obtained by ESPN. Kaepernick, 32 years old, hasn’t played in the NFL since the final week of […]

By Teresa Hartford British Columbia native, big mountain pro skier and award-winning star of Teton Gravity Research (TGR) films, Nick McNutt pushes the laws of physics with his aerobatic, smooth like butter, switch landings that have earned him accolades from the elite ski community and pioneers of the sport.  What does it take to have […]

By Teresa Hartford What if your tired, worn-out running shoes could start a new life in a different form? The engineers at Salomon’s Annecy Design Center in the French Alps have spent years imagining a concept running shoe made completely of thermoplastic polyurethane (TPU), which could be ground down at the end of its life, […]

A leader in tech bindings, Dynafit underscores its quality standards and confidence in its bindings with the brand’s latest initiative. Starting with the 2019/20 Winter season, all Dynafit tech bindings will carry a lifetime warranty against material and manufacturing defects. If a repair is not possible, the binding will be replaced free of charge. More […]

Manufacturing Best Practices The latest manufacturing technology from PrimaLoft reduces carbon emissions up to 50-percent. By Teresa Hartford There is a social undercurrent that technology is the bad guy. PrimaLoft believes the opposite—the answers lie within technology and advanced material science. PrimaLoft P.U.R.E. (“Produced Using Reduced Emissions”) is the latest manufacturing discovery from the fabric […]

By Nancy Prichard Bouchard, Ph.D. and Teresa Hartford Photography by Tiffany Renshaw Historical photography courtesy Columbia Sportswear Gert Boyle was an American treasure. If she were to read the accolades pouring through this morning, she would probably laugh and make a witty, self-deprecating retort about her age, figure or relative position in the big picture […]

November is Run Safety month.  #RUNBRIGHT The Running Industry Association celebrates the event with its 7th annual National Running Safety Month campaign supporting the organization’s 200-plus retail member partners nationwide by supplying marketing and communication materials made possible by member brands Gore-Tex, Asics and AfterShokz. The goal of the ‘Run Smart. Run Bright.’ campaign is […]

By Teresa Hartford In the last 15 years, Jim Lamancusa has worked for fast-growing startups in Boulder, CO. The first was with Eco-Products, makers of compostable cups, plates and napkins for the foodservice industry, and growing the business from $1M to $75M in five years before being acquired. Jim then went on to Good Belly, […]

Over 300 applicants from 47 countries submitted their designs for the 2020 Woolmark Performance Challenge. The Top 10 finalists, shown here, are the Movers + Shakers in today’s fashion industry. The field is diverse and multi-talented. Let’s meet the Creators. A-COLD-WALL* | Samuel Ross  founded 2015 A student of graphic design + illustration, Samuel’s garments […]

By Teresa Hartford Angel Collinson is a Big Mountain Freeskier, Adventurer, Ambassador for protecting the planet and, since her on-screen debut in 2013, an award-winning star of Teton Gravity Research (TGR) adventure films. The daughter of the Ski Patrol Director for Utah’s Snowbird ski area, Angel grew up on skis riding some of the best […]

By Teresa Hartford Trail Sisters Founder, Gina Lucrezi, pictured third from left, noticed the lack of female voice, encouragement and representation within the sport of trail running. Her response was to create a media platform to encourage and educate women about the outdoors. “If participation numbers are to grow, we need to welcome women with […]

By Teresa Hartford David Kemper was a pioneer in the early days of snowboarding when he launched the Kemper snowboard label in 1987.  David built his first boards in his garage in Ontario, Canada. Once the brand started to gain momentum, he moved production to a factory in Montreal and quickly became one of the […]

In January, Virgin Galactic’s Sir Richard Branson and Under Armour’s Kevin Plank announced their collaboration to create technical “spacewear” for Virgin’s Galactic astronauts. The “system”—comprised of a base layer, spacesuit, footwear, training suit, and limited edition astronaut jacket—is the first of its kind created for Virgin Galactic customers ready to embark on human spaceflight. “Virgin […]