Huk To Sponsor MLF Big5
Major League Fishing (MLF) announced that Huk, the maker of fishing apparel, has signed on as the exclusive apparel sponsor of the MLF BIG5 for the 2021 season.
Rab’s Arc Eco Jacket Wins 2021 ISPO Award
Rab Arc Eco Jacket, to be released AW21, is among the winners of the 2021 ISPO Award. Building on its partnership with Pertex, the Arc Eco is its first product to use 3-layer Pertex Shield Revolve fabric. Made from 100 percent post-consumer recycled polyester — Pertex Shield Revolve is made from a polyester face, polyester […]
POC Begins 2021 With ISPO Awards
POC has won three ISPO awards for products and innovations from its 2021/22 winter collection. Leading out the ISPO winner awards is its latest goggle, Zonula Clarity, shown above, which introduces a new visual experience and field of view for all types of skiers and snowboarders. Another winner and new product is the Dimension VPD […]
Dragon Eyewear Debuts Women’s Sunglass Collection
Dragon Eyewear announced its first sunglass collection designed for women. After it released the Aria frame in September 2020, the collection is boosted in 2021 with the Dusk, Flo and Waverly styles. “A collection designed with women at the forefront has been on our radar for some time. With the success of the stand-alone Aria […]
Belk Plans Bankruptcy Filing To Restructure Debt
On Tuesday afternoon Belk said it plans to file for Chapter 11 bankruptcy protection to complete a debt-for-equity exchange designed to reduce its debt load by $450 million. Suppliers are expected to be unimpaired.
SFIA Start-Up Challenge Announces Grand Prize
The Sports & Fitness Industry Association will be hosting the annual Start-Up Challenge on May 4, 2021 in a virtual setting. The format will be a little different as we transition to a virtual event, hosting over 150 judges from across the sporting goods and fitness industries, including executives, investors, venture capitalists, thought leaders and […]
Igloo Releases Wonder Woman Playmate
Igloo and Warner Bros. Consumer Products in partnership with DC released its latest 7-quart cooler, The Wonder Woman Playmate Pal, featuring custom artwork. “We had a lot of fun collaborating with Warner Bros. and DC to create this Wonder Woman Playmate Pal cooler,” said Brian Garofalow, chief marketing officer, Igloo. “Through this new design, we […]
Aqua Lung Welcomes Renowned Wildlife Photographer And Conservationist Paul Nicklen As Global Ocean Ambassador
Aqua Lung announced today that renowned wildlife photographer and conservationist Paul Nicklen is joining the brand as a global ocean ambassador. As part of the partnership, Nicklen will exclusively use Aqua Lung, Apeks and O.ME.R. products during all dive expeditions. Nicklen, best-known for his underwater photography and ocean conservation efforts, will use its full range […]
Skechers Launches Collaboration With Artist James Goldcrown
Launching in time for Valentine’s Day, international muralist James Goldcrown brings his Love Wall heart designs to the Skechers x JGoldcrown global collaboration. The artist’s prints appear on lifestyle products for women and girls—with the initial launch on Skechers Uno fashion sneakers, 90s retro Skechers Roadies sneakers, and BOBS from Skechers canvas slip-on and sandals. […]
Sweet Protection Adds Marcus Caston, Parkin Costain To Athlete Team
Sweet Protection announced today that it has signed athlete partnership contracts with big mountain freeskiers Marcus Caston and Parkin Costain. Costain and Caston join the Sweet Protection team that includes two-time world champion Chris Davenport, two-time Olympic gold medalist Aksel Lund Svindal, two-time Olympic medalist Henrik Kristoffersen, X Games veteran Pep Fujas, and two-time […]
Smith x Aleck Drop-In Audio System Named 2020 ISPO Award Winner
In an exclusive partnership, Smith and Aleck launched a new snow helmet audio program this season with the co-branded Aleck 006 Wired and Aleck 006 Wireless audio systems. This week, both brands announced that the Smith x Aleck 006 headset was a 2021 ISPO Award winner among the Snowsports Equipment category. “We’re extremely happy to […]
PrimaLoft Expands PrimaLoft Cross Core Technology With Greater Emphasis On Sustainability
PrimaLoft, Inc. is increasing the use of post-consumer recycled content in its PrimaLoft Cross Core Series*, which now includes a stretch version for freedom of movement. The Cross Core platform fuses existing PrimaLoft fibers with next-gen materials. The initial line of products uses Aerogel, a porous, lightweight structure developed by NASA scientists that acts as […]
Big Agnes Introduces Solution Dyed Fabric Tents And Sugarcane-Based Sleeping Pad
Big Agnes recently announced multiple new products made from sustainably sourced materials unique to its categories. The products include a collection of nine ultralight tents constructed from solution-dyed fabrics and sleeping pads made with sugarcane extract, a first for the brand. “Big Agnes is committed to producing gear made from the most sustainable materials possible […]
Belk Exploring Restructuring In Bankruptcy Proceedings
Belk Inc. is nearing a deal to file for bankruptcy protection to support a pre-arranged conversion of debt to equity, sources told Bloomberg.
Powdr Corp. Debt Downgraded
S&P Global Ratings lowered its debt ratings on Powdr Corp., the privately held ski resort operator, as capacity limitations and travel restrictions are having a significant negative impact across the ski industry and at the company’s resorts in the U.S. and Canada.
