Jaybird Partners With Des Linden To Inspire Runners
Jaybird announced its partnership with American long-distance runner Des Linden. Linden is a two-time Olympian in the marathon, representing the U.S. in 2012 and 2016, and won the Boston Marathon in 2018, becoming the first American in 33 years to win the women’s category. Jaybird will support Des’ goals this year, including preparing for her […]
Dermatone Introduces Flavors To Its Lip Balm
Dermatone, the official sunscreen, lip balm and frostbite protection of the U.S. Ski & Snowboard Team, is expanding its medicated, broad-spectrum SPF 30 lip balm to include four flavors: Coconut, Green Tea, Mango, and Pomegranate. “Dermatone has always been known for hard-working lip balms that provide protection all day long,” said Dermatone’s CEO, Doug Metchick. […]
Original Penguin Golf Introduces Cameron Smith Scripting For The Players Championship
Original Penguin Golf will debut brand ambassador Cameron Smith’s scripting for The Players Championship. This week at TPC Sawgrass, Smith will wear Original Penguin’s first Spring 2021 release in navy and white with teal, pink, and green accents. A retro-resort aesthetic inspired the collection with its mix of vibrant colors and whimsical prints and pays […]
Matador Revamps The Product That Launched The Brand
Matador Travel Equipment introduces its Pocket Blanket and Pocket Blanket Mini updated versions of its flagship products. Pocket Blankets are lightweight, waterproof blankets that pack down to the size of a wallet. The revamped versions offer enhanced waterproofing, upgraded materials and a new aesthetic. “The Pocket Blanket is the product that launched our brand,” said […]
Nathan Sports Launches First Apparel Collection
NATHAN Sports introduces its first collection of athletic apparel. The assortment will follow the theme “Beyond Boundaries,” where performance meets comfort and is designed to move from running into other activities and everyday life. “Our entry into the apparel category is a direct result of our consumers’ request for these products,” said Mary Harden, director […]
Igloo’s Wonder Woman x Robin Eisenberg Playmate Cooler Celebrates International Women’s Day
In celebration of International Women’s Day, Igloo and Warner Bros. Consumer Products, in partnership with DC, released a new Playmate cooler featuring Wonder Woman-inspired artwork from L.A. artist Robin Eisenberg. The limited-edition Igloo Wonder Woman x Robin Eisenberg Playmate Pal, in a limited quantity of 100 units produced, are numbered, signed and feature a custom […]
Nomad 2021 Introduces Killin’ Time Turkey Vests To Its Line-Up
Nomad’s Killin’ Time Turkey Vest features a purpose-driven design to help hunters maximize success in 2021. At the heart of the vest are 28 general and specialized pockets, strategically placed to give easy access to calls, cell phone, GPS, decoys, and more. The design incorporates a vertical, long box call pocket with an adjustable buckle […]
Nomad and Mossy Oak Reintroduce Shadow Leaf In Exclusive Partnership
Nomad clothing designers and product engineers are ardent turkey hunters. As a result, Nomad’s line of turkey hunting clothing, vests and gear offer performance and reliability with advanced fabrics and technology and hunt-centric design. One of the best camo patterns developed for turkey hunting, Mossy Oak’s Shadow Leaf, is now an exclusive pattern for Nomad […]
Nomad 2021 Adds Pursuit Convertible Turkey Vests For Run-N-Gun Hunters
Nomad’s 2021 Pursuit Convertible Turkey Vest is an option for those who prefer a minimalist yet functional approach, as it can be worn as a traditional vest or unclipped to be worn as a fanny pack. The Vest features two friction call pockets and a zippered storage cargo pocket with striker and shotgun shell elastic […]
Under Armour Debuts Its Fastest Running Shoe, UA Flow Velociti Wind
Under Armour dropped its UA Flow Velociti Wind, its “fastest running shoe yet.” There’s no outsole just a grippy, supportive single foam compound that allows you to run to achieve your “flow state.” “These shoes feel weightless, almost as if there’s nothing there. Hitting flow state in a workout is much easier when you have […]
Dick’s SG Partners With Allegheny Health Network To Vaccinate 5,100 Western Pennsylvania Residents
Dick’s Sporting Goods and Allegheny Health Network partnered on Friday to host the largest, single-day COVID-19 vaccination clinic in the greater Western Pennsylvania region. More than 5,000 area residents who fall into the Pennsylvania Department of Health’s Phase 1A vaccination eligibility received their first dose of the vaccine from AHN caregivers at Dick’s corporate office […]
ROLL Recovery Launches R8 Custom
ROLL Recovery announced the launch of the R8 Custom which will be assembled in Boulder, CO. “We’re proud to be hand assembling every R8 Custom in our headquarters located in Boulder, CO,” said Founder Jeremy Nelson. “We’ve noticed a growing desire from our customers to customize the look and feel of their R8, and we hope […]
Life Time Events x Rudy Project Sign Multi-Year Licensing Agreement
As part of a new multi-year licensing agreement between Life Time and Rudy Project, the brands will jointly offer a curated selection of cycling helmets representing four off-road races that Rudy Project is sponsoring in 2021: Garmin UNBOUND Gravel, Stages Cycling Leadville Trail 100 MTB, Chequamegon MTB Festival and Lutsen 99er. “For years, our athletes […]
Oru Kayak Updates its Original, Origami-Inspired Kayaks For Spring 2021
Oru Kayak celebrates the upcoming 2021 paddling season by announcing upgrades to its line of packable kayaks. Enhancements in the user experience and improved durability helps convey Oru’s growth and dedication to elevating the on-water experience. Oru’s Inlet Kayak, released in 2020 — a 20lb kayak assembled from box to boat in under three minutes — […]
Body Glove Signs Surfer To Athlete Team
Jesse Mendes, the Brazilian-born professional surfer based out of Kauai, officially joins the Body Glove athlete team. Mendes is the newest addition to Body Glove’s athlete roster and joins his wife Tatiana Weston-Webb and recent signee Hunter Jones. “Jesse Mendes is one of our favorite surfers. We’ve watched him battle it out on the […]
