SGB Today

Nautilus Expands Connected Home Fitness Products With JRNY Digital Fitness Platform

Nautilus introduces its connected Bowflex Max Trainer M9 machine and Bowflex T22 treadmill with an enhanced JRNY digital fitness platform offering curated workouts and entertainment options that stream while being coached. The JRNY digital fitness platform uses machine learning to create personalized workouts based on an initial fitness assessment that learns and adapts as the […]

Bern Helmets Wins 2021 Outdoor Retailer Innovation Award

Bern Helmets announced it was awarded the 2021 Outdoor Retailer Innovation Award for its Hudson helmet — honored for its concept, design and functionality in the cycling category. Designed for commuters, the Hudson is certified for NTA 8776, which is rated for use up to 27 mph, exceeding U.S. safety standards, requiring 10 percent more […]

Nite Ize Debuts G-Series Dual Chamber Carabiner

Nite Ize introduced its G-Series Dual Chamber Carabiner for keeping small items organized and secure. The product drops at retail in mid-February. With a stainless-steel body and two gated chambers, the G-Series expands on Nite Ize’s selection of accessories with added security and accessibility features. “We are committed to providing best-in-class functionality to everyday products […]

Feetures Undergoes Executive Changes

Feetures announced executive changes as part of succession planning. The changes include national sales manager for footwear specialty retailers, Steve Hallinan, becoming key accounts manager, John Gaither becoming chief operations officer and Joe Gaither, executive vice president.

Bangers LP Adds To Sales Organization

Bangers LP, a shooting sports distributor,  hired John Horner and Louis Reich to serve as account managers within its sales team.

Hi-Tech Shot Scope PRO L1 Laser Rangefinder Makes Its U.S. Debut

Shot Scope introduced the PRO L1 Laser Rangefinder to the U.S. adding a hi-tech device for golfers to improve their game.   The Company’s first laser rangefinder, the PRO L1, offers size, accuracy and innovation and is highlighted by Advanced Slope Technology, providing golfers with compensated distance whether a target is uphill or downhill from their […]

Sweet Protection Unveils 2Vi Technology Trooper and Grimnir Helmets

Sweet Protection,  unveiled its 2Vi high-performance technology platform in a pair of new helmets which push the boundaries for what’s possible for performance and comfort in the world of adventure sports. Both the new Trooper 2Vi MIPS Helmet and the Grimnir 2Vi MIPS Helmet feature Sweet Protection’s  2Vi technology, which builds on the company’s 20-year […]

Nite Ize Introduces Fiber Optic String Light

Nite Ize expanded its Radiant illumination line with the Radiant Rechargeable ShineLine, which uses fiber optics and LED technology. With integrated Gear Ties for mounting and “pass-through power” technology for extended power options, the ShineLine expands Nite Ize’s line of illumination and will be available at retail in mid-February. “With the rise in outdoor activities, there is […]

U.S. Ski & Snowboard to Provide Concussion Education Through Partnership With TeachAids

U.S. Ski & Snowboard announced today a partnership with TeachAids to provide members with concussion education resources as part of its commitment to athlete health and wellness. More than 2.5 million young people suffer a concussion in the United States each year. With proper care, most concussions can heal within ten days, but the overwhelming […]

Nite Ize Debuts Steelie Phone Mounts With Squeeze Technology

Nite Ize launches the Steelie Squeeze Clamp, available in Dash, Vent and Windshield Kits and standalone component for hands-free phone viewing in a vehicle. Available at retail mid-February. The Steelie Squeeze Clamp secures a phone with case and accessories, featuring inner continuous force springs for a strong hold, and easily opens/closes by pinching the geared levers at the […]

Xtratuf Drops Kiata “Do It All” Sneaker For Fall 2021

Xtratuf introduce2 the Kiata for Fall 2021 after years of prototyping a sneaker that would serve as a “do it all” footwear solution. Additional developments launching for Fall 2021 from the brand include the Ankle Deck Boot Leather Lace and the Bristol Bay Chelsea. The Xtratuf Kiata is 100 percent waterproof and constructed from a […]