Osprey 2020 Pro Deal Donation Program Most Successful To Date
Osprey announced the results of its 2020 Pro Deal Donation program benefiting Navajo Yes, Families in Nature and Nature Bridge, which resulted in “$42,000 in donations to the brand’s non-profit partners, an increase of 30 percent over the previous year,” said the brand. For nearly two decades, Osprey’s Pro Deal Program has “generated a one […]
LAMO Footwear Introduces New Styles For SS2021
LAMO Footwear released six new styles for its Spring/Summer 2021 collection featuring in its LAMO-Lite and vulcanized lines. The brand has incorporated breathable knit materials, platform silhouettes and more comfort in its lineup. “Introducing these new elements into our product lines has been exciting for us. As we continue to include more active casual styles, […]
Altra Partners With Trail Sisters For 2,021 Hours For The Planet Project
Altra has partnered with Trail Sisters for its 2,021 Hours for the Planet project. The brands invite communities to celebrate Earth Day through the month of April by volunteering time toward trail maintenance and cleanup to meet or exceed 2,021 collective hours of trail improvement. Altra will plant a tree through One Tree Planted for […]
Bajio Partners With Emerger Strategies + FFCA, Commits to Carbon Neutrality
Bajio, makers of blue-light filtering sustainable performance sunglasses built to save worldwide saltwater flats, advanced its environmental commitment through partnerships with Emerger Strategies and the Fly Fishing Climate Alliance. Emerger Strategies is a sustainable business consultancy tasked with calculating Bajio’s carbon footprint and providing a pathway to carbon neutrality. The Fly Fishing Climate Alliance is […]
Matador and Volcom Team Up To Offer Packable Solutions For The Surf Community
Today, Matador Travel Equipment and Volcom released its Matador X Volcom Collaboration. Combining Volcom’s heritage in the surf community and Matador’s expertise in lightweight travel, the collaboration offers ultralight, packable solutions with its Packable Towel Poncho and Beach Towel. “Through this collaboration with Matador for Volcom’s 30th Anniversary, we are improving the surfing experience with […]
Diamondback Amplifies Spring 2021 Lineup With E-bike Collection
Diamondback Bicycles introduced a new e-bike category to its Spring 2021 collection. The four pavement e-bikes incorporate reliable components, commuter-ready details and Bosch performance motors. Alta Cycling, the parent company to Diamondback, boasts a long history of e-bike innovation with sister brands IZIP, Raleigh and Haibike. E-bike technology may be relatively new to Diamondback, but it’s […]
Life Time Announces ‘Rad Dirt Fest, Off-Road Cycle And Trail Run Event In Trinidad, CO
Life Time* announced its first ‘Rad Dirt Fest, an off-road cycle and trail run event in Trinidad, CO, on October 2-3, 2021, offering three gravel cycling courses and two trail run distances. It also coincides with the town’s 200th-year celebration of the Santa Fe Trail. “2020 allowed our team to reflect on our unique ability […]
Lifestraw Awarded B Corporation Certification
LifeStraw announced it was awarded B Corp Certification, meeting the highest standards of verified social and environmental performance, transparency, and accountability. Timed with the award, LifeStraw released its 2020 Responsibility Report* outlining its 2020 responsibility milestones for social and environmental impact and targets for 2021. “LifeStraw has always been a brand founded on our commitment to people […]
Costa Sunglasses Releases Its First Protect Report
Costa released its first Protect Report highlighting its three-plus decades of supporting coastal communities protecting fisheries and waterways, reducing ocean plastic pollution, educating and empowering the fishing community, and restoring and rebuilding coastal habitats. Initiatives led by Costa, and its cause partners worldwide include: Cleaned 85 beaches in the U.S.; Educated 100,000 kids on ethical angling and conservation; Recycled 2.2 […]
G-Form Hosts Senator Reed At North Smithfield Manufacturing Facility
G-Form received a visit from Jack Reed, U.S. Senator for Rhode Island and Chairman of the Senate Armed Services Committee (SASC), which oversees the U.S. Department of Defense (DOD). What drew Senator Reed’s attention is G-Form’s recent initiative to develop protective gear for the military. The Marine Corps Systems Command has also recognized G-Form for […]
Ikon Pass Increases Spring Skiing Benefits For 2021/22 Pass Holders At Eight Destinations
Ikon Pass announces increased spring skiing benefits for its 2021/22 Ikon Pass holders. Skiers and riders can now access Mammoth Mountain, June Mountain, Big Bear Mountain Resort, and Squaw Valley Alpine Meadows in California, Winter Park in Colorado, Solitude in Utah, Sugarbush in Vermont, and Tremblant in Quebec, Canada, offering pass holders bonus days to […]
Astral Re-Signs Kayaker Nouria Newman To Expanded Contract
Astral announced it had re-signed pro kayaker Nouria Newman as a sponsored athlete. Newman, who had worn Astral footwear in 2020, will wear its PFDs as well. Born in Chambéry, France, Newman has spent the past decade developing a reputation as a top paddlesports athlete and one of the world’s best-known kayakers for her proficiency […]
Igloo Pledges All Profits From Its Earth Month Collection to Keep America Beautiful
April 1–30, 2021, 100% of the Profits From a Selection of Products Sold on Igloocoolers.com Will Benefit Keep America Beautiful
Kodiak Introduces Skogan Hiking Boot For Spring 2021
Kodiak is taking its 110 years of boot-making expertise to the trails with the Skogan, its latest hiking boot, and the “hero” product of the brand’s Spring 2021 collection, featuring footwear built for work and play. “To create the Skogan, we looked back in the Kodiak archives and took inspiration from hiking boots the brand […]
Cotopaxi x HOKA Empower Athletes To Explore The Trails
Cotopaxi and Hoka One One collaborated on two limited-edition styles —Torrent 2 trail shoe and Batac 16L Del Dia Backpack — born out of a shared passion for responsible manufacturing and the great outdoors. The Torrent 2 is a lightweight trail shoe agile on challenging terrain with enhanced cushioning. The Batac 16L Del Día Backpack […]
