SGB Today

Downlite Outdoor Partners With Forloh; Creates Made And Sourced In The USA 800 FP Down Fill 

Downlite Outdoor, a division of Downlite, a down and feather processor and a supplier of responsibly sourced performance fills, announced a breakthrough in its U.S. down processing with brand partner Forloh.  Forloh, a technical hunting brand, manufacturers 100 percent Made in the U.S.A. apparel and gear. Its commitment to American manufacturing includes sourcing all its […]

Prana Reaches 100 Percent Plastic-Free Packaging Goal

Prana announced it has reached its long-term goal of 100 percent plastic-free packaging with the launch of its Fall/Winter 2021 collection. The announcement coincides with the one-year anniversary of the brand’s Responsible Packaging Movement (RPM), a program developed to “both inspire and create industry-wide change around responsible packaging.” The brand’s journey to 100 percent plastic-free […]

Big Agnes Introduces First Backpack Collection For Spring 2022

Big Agnes is introducing a line of technical backpacks for Spring 2022, a first for the 20-year-old brand. The collection of six backpacks ranges from 20-liters to 63-liters, made with GRS-certified recycled nylon fabric. Core to the collection is the “Trash Can” accessory on most models and a campaign, in conjunction with Leave No Trace, […]

Nite Ize Expands Bike Safety Line With Rechargeable Wheel Light

Nite Ize launched the SpokeLit Rechargeable Wheel Light with Disc-O Tech color selection LED module. The SpokeLit with Disc-O Tech illuminates to create a full circle of light during transit that increases side visibility and will be available at retail in fall 2021.  “Promoting safety while having fun on a bike ride with your family is important […]

Nite Ize Expands Radiant and Inova Flashlight Collections

Nite Ize launched the Radiant Rechargeable Utility Light and Inova T4R PowerSwitch Rechargeable Tactical Flashlight. Available at retail in fall  2021, the equipment offers professional-grade illumination with shockproof, crushproof and weatherproof durability.  “We are very excited to introduce the new Radiant Utility Light, giving outdoor enthusiasts and DIYers the ultimate work light in one compact package,” said Rick Case, Nite […]

Nite Ize Develops Steelie Magnet For Apple MagSafe iPhones

Nite Ize launched the Steelie Orbiter Plus Magnetic Socket +  Metal Ring. Available at retail in fall 2021, it features magnetic technology that allows Steelie users to mount their MagSafe iPhones and accessories onto Steelie mounts.   “Eight years ago, Steelie was launched, presenting the first magnetic car mounting system for your phone,” said Rick Case, Nite Ize founder and CEO. […]

Nite Ize Launches Rechargeable Version Of Its Dog Collar Light

Nite Ize announced it has launched its SpotLit Rechargeable Collar Light with Disc-O-Tech LED technology—an upgrade to its popular pet product. “The new SpotLit brings a fan favorite into the rechargeable world now with the latest LED technology,” said Rick Case, Nite Ize founder and CEO. “As a dog owner myself, I’m happy we can provide solutions […]

NexTex Innovations To Introduce TurboDry Technology At OR Summer Market

NexTex Innovations will introduce its expanded collection of TurboDry technology performance materials at OR Summer Market, Booth 50035-UL, August 10-12 in Denver, CO TurboDry technology is a “patent-pending fabric construction that wicks moisture away from the skin keeping users dry, comfortable and more equipped to efficiently maintain their core body temperature,” said the brand. The […]

Pearl Izumi Fall 2021 Collection Helps Riders Perform Through Changing Seasons

Pearl Izumi’s Fall 2021 line offers mountain biking outerwear layers, a gaiter for gravel rides and products that transition on and off the bike. “Our technical mountain bike apparel continues to be a huge push for the brand, and this fall season we’ve really invested in designs and technology that allow you to perform your […]

Colorado Snowsports Hall Of Fame Announces Class Of 2021

The Colorado Snowsports Museum Hall of Fame announced the class of 2021, a group of “industry pioneers, inspirational individuals and world-class athletes” who will be formally inducted in its Hall of Fame. The award ceremony will take place on August 22 at the Gerald R. Ford Amphitheater in Vail, CO, hosted by two-time World Champion […]

KUIU Announces Redesigned Chugach TR Rain Gear Series

KUIU announced the release of its redesigned Chugach TR Rain Gear Series. This is the brand’s latest offering of breathable, packable rain gear for ultralight hunting. The streamlined design offers lower weight/bulk when packed and with the addition of Torain technology, the waterproofing, durability and breathability are increased making for unsupported backcountry hunts. The Torain […]

Orvis Launches Helios Blackout Collection For Fly Anglers Looking For Specialized Rods

Orvis announced the launch of its Helios Blackout Rod collection hand-built at its Rod Shop in Manchester, VT. The rods provide users with scenario-specific equipment to match the intended use. “The research and development team at the Orvis rod shop is always curious and looking for ways to push the envelope of fly rod design […]

Houdini Partners With EON And YKK Technology To Connect Products In Circular Apparel System

Swedish circular sportswear brand Houdini is “setting a new standard for product circularity” digitizing its One Parka, launching August 2021, and committing to “digitizing and connecting all its garments to the cloud by 2023” as part of the company’s pledge to transition its entire ecosystem to 100 percent circular by 2030. Made possible by a […]

OrthoLite Announces Zero Waste Initiative

OrthoLite said it “recognizes a powerful opportunity to lead the sustainability revolution in footwear.” Among one of several actions that will be announced in 2021, OrthoLite unveils its Zero Waste Initiative. OrthoLite an insole supplier for “over 350 footwear brands worldwide, across all categories—athletic, running, comfort, golf, lifestyle, and fashion—are also used “in more than […]

Ignik Announces Forest-Safe Propane-Powered Firepit

Ignik has released a new product, the FireCan, a portable propane-powered firepit that replaces traditional wood fires for a safer, more contained campfire experience. “We’ve seen a huge increase in the popularity of firepits in recent years as people look to create that quintessential campfire experience in a more convenient and controlled way,” said Peter […]