SGB Today

BOTE Releases Rackham Aero 11’ Paddleboard

BOTE, maker of paddleboards and kayaks, released its Rackham Aero 11’ paddleboard in a limited-edition No Quarter design. The No Quarter Rackham 11’ comes with a suite of matching accessories. Known as The Waterman’s Board, the Rackham 11’ is the little brother to the original Rackham Aero 12’4”. Lighter in weight and smaller in stature, […]

Hest To Launch Car Camping Mattress; Announces Funding Round

Hest, a designer of sleep products for the outdoors, announced it received $2M in funding from new and existing investors to boost the brand’s product innovation, team growth and sales strategy.  Launched in 2019 with the goal to build portable beds, now offers car-camping sleep products sold online and at brick and mortar retailers in […]

Nomad Introduces Barrier NXT Apparel Collection

Nomad’s Barrier NXT apparel collection offers hunters performance outerwear for harsh terrain and weather conditions at a value price point. The jacket, pants and vest feature a waterproof/breathable construction. Windproof fabric is bonded to a micro-fleece backer for heat retention yet remains pliable and quiet. Other features include stain resistance and anti-microbial properties. The Camo […]

Elan Releases Glen Plake’s Ripstick Tour 104

  Elan, the maker of handcrafted skis made in the Slovenian Alps for over 75 years, announced the early release of Glen Plake’s signature ski—the Ripstick Tour 104. Designed and tested by Elan athlete Glen Plake, the skis offer lightweight construction with the downhill performance of the company’s Ripstick. Available in limited quantities at select […]

Somewear Labs And OnX Introduce Satellite-Enabled Connectivity

Somewear Labs, a maker of off-grid communication technology, and onX, creator of outdoor digital navigation, have expanded their product integration to fulfill the mapping and communication needs of hunters. With the introduction of its satellite-enabled connectivity of Somewear, onX Hunt users can share custom onX Waypoints off-grid without cellular reception.     OnX Waypoints are contextual markers […]

Nautilus, Inc. Releases Bowflex Max Total 16

Nautilus, Inc. (NYSE:NLS) has released its Bowflex Max Total 16 cardio machine, a “premiere model” in its Max Trainer line, which includes a 16-inch embedded HD touch screen that integrates with the brand’s JRNY digital fitness platform. The machine combines the low impact of an elliptical with the high intensity of a stepper. Features include […]

Grayl Introduces UltraPress Water Filter And Purifier Bottle

Seattle, OR-based Grayl, a maker of water purifiers, announced the launch of its packable UltraPress Filter and Purifier created for hikers, backpackers and travelers. The bottle offers many of the performance features found in the higher capacity 24-ounce GeoPress but in a compact, 16.9-ounce. The UltraPress allows the user to make clean, safe drinking water […]

Garmin Becomes Title Sponsor Of Garmin RunningLane Cross Country Championships

Garmin International Inc. announced it has signed a two-year deal to become the title sponsor of the Garmin RunningLane Cross Country Championships, beginning with this year’s event in Huntsville, AL on December 4, 2021. The Garmin RunningLane Cross Country Championships is a running event that hosts 1,500 U.S. high school athletes postseason to compete for […]

Solo Stove Launches Elemental Color Series Fire Pits

Solo Stove announced the release of its Elemental Color Series—the brand’s signature fire pits in five colors inspired by the Earth’s natural elements. To celebrate the launch, the company said it would plant ten thousand trees through One Tree Planted, to support its global reforestation efforts. “The Elemental Color Series was created to pay homage […]

Gordini Expands Ambassador Athlete Team

Gordini, maker of cold-weather gear for 65 years, announced it has expanded its ambassador athlete team with the addition of Gabby Palko and Robin Van Gyn. Palko, shown below, top, a skier, sailor and environmentalist, calls Valdez, AK home; while 2021 Natural Selection Tour Winner Van Gyn, shown below, bottom, splits her time snowboarding and […]

Lolë Introduces Men’s Collection For FW21/22

  Lolë released its men’s collection for FW22/23.  A maker of athletic women’s apparel, Lolë has expanded its offering for men with this collection. The line’s features include the use of recycled fibers, responsibly sourced and traceable down and water-repellent fabric with windproof protection. “This new high-performance men’s collection is designed to take on the […]

The North Face Drops Next Edition Of Nuptse Jacket

The North Face has released the latest edition of its Nuptse Jacket creating using 100 percent recycled fabrics. Featuring the same design as the original, the sustainable jacket is made to withstand cold weather from the harshest conditions to walking around town. Originally introduced as part of The North Face’s Expedition System of alpine layering […]

Endura’s Introduces Pro SL 3 Season Jacket

With a goal of creating the ultimate Autumn/Winter/Spring hardcore roadie jacket, Endura introduces the Pro SL 3-Season. The jacket is designed to keep you warm on cold mornings and fast descents, while its breathable, large ventilation zips prevent overheating on steep climbs. The outer shell offers a mix of high stretch, waterproof membrane fabrics with […]

CEP Compression Introduces Ski Collection

CEP Compression, a manufacturer of performance compression socks and sportswear, announced the launch of its Ski Collection of socks and base layers. The offering features medical-grade compression socks, including Thermo and Thermo Merino, Ski Touring and Ultralight options and made with a blend of materials and advanced fibers. “Whether you’re a beginner or a seasoned skier, […]

DXLAB Collaborates With Local Artist On Limited-Edition Slip On Boot

Deckers X Lab announced it has partnered with local weaver and French artist Nadine Marchal to create a limited-edition slip-on shearling boot. Designed and woven on a manual loom in France, the textile panel in the forefoot of the boot features hand-dyed recycled wool yarns. Every shoe made is unique and the newest edition to […]