Timberland will host its 23rd annual Serv-a-Palooza, a company-wide community service event where employees volunteer time in their local communities.

This year, due to COVID-19 restrictions, instead of hosting 50-to-100 volunteers at multiple service sites, projects will occur over multiple days in small groups of ten or less, in the outdoors, in full- or half-day shifts, and adhere to safety protocols mandated by the state.

“While so many important traditions have been placed on hold this year, we’re excited to continue Serv-a-Palooza with modifications to fit the times,” said Jason Blades, Timberland’s national community engagement manager. “Many community organizations need assistance, now more than ever. As event planners, we needed to ensure Timberland volunteers could pull on their boots to make a difference in ways that would be safe for our team and the community. Many of our employees want to give back in some way, but not all are comfortable serving as part of an in-person team right now. In planning this year’s event, it was important to offer multiple options for in-person as well as virtual service opportunities so our employees can serve in ways that feel most comfortable to them.”

Employees are given up to 40 paid hours each year to serve their communities through Timberland’s Path of Service program, now in its 28th year. Serv-a-Palooza is one of two dedicated global service days Timberland hosts each year. The other is Earth Day, which focuses on urban greening and environmental projects.

The event is expected to draw 150 Timberland volunteers at its global headquarters in Stratham, NH from Tuesday, September 29 through October 2.

Photo courtesy Timberland