The Trail Head in Missoula, MT has become the newest retail member of the Grassroots Outdoor Alliance, a trade association focused on helping independent specialty retailers.

Considered to be the leading outdoor specialty store in Missoula, the folks at The Trail Head represent the high standard of service, products and expertise that make up the 37 member, 77 store network of the Grassroots Outdoor Alliance.

The Trail Head was started in 1974 and purchased by Todd Frank in 2000. In August of 2004 The Trail Head relocated to a 100+ year old historic warehouse at 221 East Front Street near the center of new development in downtown.  They are just steps away from the river front trail and access to The Clark Fork River and Brennan’s Wave, a whitewater play wave built in 2006. 

About Grassroots Outdoor Alliance
Grassroots Outdoor Alliance unites independent outdoor retailers as a strong voice to protect and promote the experience of outdoor enthusiasts across the United States.  We enable access to best business practices for our retail members, to the best equipment and apparel brands for the public. You can visit our website at for more information.