The Sportsman’s Guide, Inc. announced that the Company expects to report total sales of approximately $44 million and earnings per share of $0.18 to $0.19 for its first quarter ended March 31, 2003. This would compare to first quarter 2002 results of $41.5 million in sales and earnings of $0.16 per share. The anticipated results will be in line with consensus First Call(R) estimates with respect to sales and on the upper end of the $0.17 to $0.18 earnings per share estimates.

Gregory R. Binkley, President and Chief Executive Officer of the Company, stated, “We will report a strong first quarter. The results are due in large part to lower SG&A and higher levels of Internet-related sales, which will be approximately 34% of total sales for the quarter, compared to 27% in the first quarter of 2002.”