The Dyrt, an app for camping information and booking, hired Rob Hudson as head of sales. Hudson has spent two decades in advertising media and technology, most recently as senior sales director at Outside Interactive for the past three years.
“Hiring Rob as our first head of sales is a monumental moment for The Dyrt,” said company CEO Kevin Long. “Rob’s unique expertise and experience in the outdoor space will help drive our vision to become much more than the best resource for places to camp. His new team will create a more robust offering for campers—one that will help them camp better overall.”
Before managing an executive sales team at Outside Interactive, Hudson worked for publishers Active Interest Media and Time, Inc./Bonnier Corp. and was part of the team that launched Mountain Media in 2009.
“I’m an entrepreneur at heart. I’ve successfully launched companies as well as joined early-stage startups to help accelerate their revenue streams,” said Hudson. “Jumping on board with a company that’s on a trajectory like The Dyrt is an amazing opportunity. I’ll be heading up partnerships and helping build the foundation of products and our go-to-market strategy. The Dyrt has a rapidly growing audience base, so while we’re building infrastructure for the future, we’re also focusing on all the amazing things that are happening right now.”
Hudson began his career as a sales specialist with REI in Denver. A decade later he was working in partnerships and business developments with Adventure Project, Inc. when REI acquired it.
