Kram Wellness, founded in 2014 by a team of teenagers and their parents, has come to market with their first official product they’re calling Flexfit.
As a company, Kram’s focus is on injury prevention. The Flexfit product targets self-myofascial recovery through trigger point therapy. The product has gone through clinical study in partnership with the Micheli Center.
One participant, John Woodland, aged 36, saw marked improvement by using the product, using the tool regularly to relieve pain from the arthritis in his back, allowing him to return to the gym.
Within its short time of operation, Kram Wellness has formed strategic partnerships with the CrossFit, Dance, Physical Therapist and Chiropractor communities, which will allow Flexfit to be sold in these venues.
The company was founded by Matthew Aronson and Rachelle Wailes, who plan to use Kickstarter to begin campaigning to the masses.
