Swany America has hired Todd Givnish as vice president of sales, effective March 4, overseeing “a range of initiatives to grow the legacy wintersports brand, strengthen its ski specialty foundation, and support introducing new products.”

“Swany is entering a new growth phase which will see both a significant evolution of our products and brand, as well as a renewed commitment to our three decades of experience in the American winter sports industry. With his combination of professional and personal experience in the outdoors, Todd is the ideal person to lead this effort for Swany,” said Yuki Kumoi, CEO, Swany America.

Givnish is an industry veteran of the ski and outdoor verticals, having previously led Smartwool sales and marketing efforts for over a decade. While there, he reportedly “helped guide the brand through a period of continuous growth and strengthened partnerships across all channels.”

“Swany is coming into an incredible moment of opportunity as a brand, with both a rich history in the winter world and the design and manufacturing skills to build the best products for the most demanding users,” said Givnish. “It’s an exciting time to be a part of a great team.”

Founded in 1980, Swany America built its brand on the foundation of avid winter users seeking lightweight, functional gloves with “generous” warmth and comfort.

With a passion for the outdoors and a heritage in glove manufacturing, Swany America uses next-gen textile technologies and material blends to create diverse performance and lifestyle designs.

Givnish has a Bachelor of Science in Marketing from Drexel University.

Image courtesy Swany America/LinkedIn