Michigan-based Sun Outdoors, which owns more than a dozen Jellystone Park franchise locations, has acquired Jellystone Park’s franchisor, Leisure Systems Inc. (LSI).
LSI CEO and President Rob Schutter sent a letter to LSI franchisees saying that he would continue to lead the franchises. He later met with them over a Zoom call.
In the letter, he noted that Sun Outdoors has long been a Jellystone franchise owner, starting with campgrounds in New York state and then slowly building the number up to where it is today.
“Along the way, (Sun) has earned numerous franchisee awards and have distinguished themselves for the investment and innovative improvements they have added to their locations and the high level of support they continually provide to their teams,” Schutter wrote in the letter. “Sun has been a valuable partner in the Jellystone Park franchise and today marks a welcomed expansion of that partnership that I believe we will all benefit from.”
