Rene Stutz, former President of German cutlery company Wüsthof-Trident of America, Inc. was named president of Victorinox Swiss Army, Inc.'s North American unit.

 

“I am delighted that we have found someone who not only has a strong proven track record across all disciplines within our cutlery industry, but also who embodies our company values. I know his passion, determination and focused direction will bring business growth,” said Victorinox AG President and founding family member, Charles Elsener.


While at Wüsthof, Stutz increased their sales and profitability through a variety of strategic initiatives, including creating new product mixes. He drove key account relationships including Williams Sonoma, Crate & Barrel, Amazon and Sur la Table, and he restructured their operations with a new automated warehouse.

 

His professional background also includes roles as the CEO of All
Clad/Spring Switzerland and the president and CEO of Fissler/AMC North America, a leading manufacturer of kitchen and household products.

Over the past 126 years, Victorinox has continued to innovate while maintaining its authentic Swiss heritage and culture. The addition of Rene Stutz to the Victorinox family will continue to propel the brand forward within Victorinox Swiss Army, Inc.