Stonewear Designs has hired Sara Roberts, shown at right, as their new in-house account manager for Midwestern and Western accounts.


Roberts joins the women’s activewear company from the adventure travel industry, bringing extensive sales, group coordination, marketing, and operations experience.

Roberts has spent the last six years traveling as a North American tour guide and backpacking around the world. Most recently, Roberts has served as a private group coordinator in Northern California, designing active, adventure holidays for private clientele. “I have explored the Serengeti of Africa and the mountains of Alaska and am ready to take on a whole new adventure, as I step into the role of Account Representative for Stonewear Designs.” Roberts said.


“We think Sara is the perfect fit for Stonewear Designs. She has a lot of great ideas and is dedicated to making sure the Stonewear accounts get the best service. Plus she has the values that are so important to us. Those would include a love of the outdoors and leading a healthy life, a respect for others and a love of our product. We look forward to the contributions that she will bring to Stonewear Designs,” said Kitty Bradley, president of Stonewear Designs.


Roberts will relocate from California to Colorado to join the Stonewear Designs team.


When Roberts is not working hard, she’s playing hard outside.



“My favorite hobbies include backpacking, running, and snowboarding,” she said. “I’m thrilled to explore the outdoor playground that is Colorado, while participating in all of these activities!”