adidas-Salomon AG is moving key global marketing functions and personnel to its American headquarters in Portland, OR. Erich Stamminger, Member of the Executive Board of adidas-Salomon responsible for Global Marketing, will assume additional responsibility for North America, as President and CEO of adidas America Inc. Stamminger, who will relocate to Portland, will continue to report to Herbert Hainer, Chairman and CEO of adidas-Salomon AG
“North America is key to our success. Erich's presence and experience are
ideally suited to focus our brand activities even more intensely and speed our
return to growth,” said Herbert Hainer. “Erich combines an outstanding record
of improving operations with a strong marketing background, having helped
adidas grow to record revenues and earnings while retaining its leading global
brand image. He will now bring the same brand passion, focus and leadership
to North America. At the same time, we will tie our Global Marketing
organization and adidas America closer together.”
Erich Stamminger, who has already spent a significant portion of his time
in America since September, said: “I look forward to leading our efforts to
improve our market position in North America. We started a process of
revitalizing our North American activities and I will intensify and speed up
that process. I am excited about the opportunities we have here.”
Erich Stamminger (46) draws on 20 years of experience with adidas, serving
since January 2000 as Head of Global Marketing. In this function, he has
introduced the unique three-divisional strategy for adidas and rolled out
design and technology innovations such as a(3)(R), ClimaCool(R) and the
strategic partnership with Japanese designer Yohji Yamamoto. Before, he was
in charge of various management functions within the Regional and Global
organization.
Prior to his current position, he was responsible for the
adidas-Salomon business in Region Europe, the company's biggest region, from
1995 to 1999, and Region Asia/Pacific, the company's fastest growing region,
from 1997 to 1999. In March 1997, he joined adidas-Salomon's Executive Board.
Ross McMullin, adidas America CEO and Member of the Executive Board of
adidas-Salomon, who was on leave of absence due to health reasons, has
resigned from all positions at adidas-Salomon. Jim Stutts, serving as interim
regional head in Ross McMullin's absence, will continue to report to Herbert
Hainer as Chairman of TaylorMade-adidas Golf.