St. Croix Rod hired Robert Woods as product manager. He spent the past eight years at Wells Vehicle Electronics in Fond du Lac.
“St. Croix’s continued growth is driven solely by our mission of making anglers better on the water,” said St. Croix VP of Marketing, Jesse Simpkins. “And we’re more committed than ever to building the best team on Earth to make sure we’re developing and delivering the tools anglers need to enjoy those kinds of heightened successes and experiences. Robert is the latest example of that commitment. As Product Manager, Robert will leverage his unique experience as a part of a growing product team to help improve product development and distribution processes for all our product categories.”
