SGB Sportsmans

KTB Increases Helly Hansen Outlook; Sees Brand Adding $50M to 2025 Cash Flow

Kontoor Brands, which agreed to acquire Helly Hansen in February, slightly lowered its sales outlook for the year as first-quarter sales missed Wall Street’s targets due to flat sales in its core denim business, comprising of Wrangler and Lee. The firm kept its EPS guidance although it expects a $50 million negative impact on operating income from recently enacted changes in tariffs not yet included in the updated guidance.

Sturm, Ruger Posts Flattish Q1 Revenues

Earnings improved 9.6 percent in the first quarter as sales dipped 0.8 percent. CEO Todd Seyfert said the flattish sales show Ruger is outperforming the industry amid the “clear and well-documented” headwinds facing the firearms category.