
Ruger Appoints VP of Strategy & Business Development
Ben Quinn is expected to serve as a key advisor to the executive team and play a central role in supporting cross-functional collaboration, enhancing operational efficiency and aligning enterprise-wide objectives.

Kuiu Taps Noble Biomaterials for Newest Antimicrobial Technology in Hunting Apparel
Kuiu’s new Velocity tee is the first product available that uses Noble’s latest citric acid-based antimicrobial solution and is said to be the beginning of many new fabric developments planned between Kuiu and Noble.

CNBC/NRF Retail Monitor Sees March Y/Y Retail Sales Growth Accelerate
Growth in the Clothing, Footwear and Accessories Stores sector softened from the January and February trends, while the industry that includes Sporting Goods stores accelerated versus January and February periods, according to the CNBC/NRF Retail Monitor for March.

Yamaha U.S. Marine BU Promotes Dean Burnett to VP, Marine Business
Burnett oversees the Yamaha U.S. Marine Development and Advanced Development teams and Yamaha’s Boat Business Unit, which includes the WaterCraft Business Group, G3 Boats and Skeeter Boats.

NSSF: Firearm Industry Contributes $866M to Wildlife Conservation Since 2008
The firearm industry trade association is reporting the total economic impact of the firearm and ammunition industry in the U.S. increased from $19.1 billion in 2008 to $91.7 billion in 2024, a 379 percent increase.

NRF Expected Cargo Traffic to Drop Dramatically Before Latest Tariff Moves
The latest Global Port Tracker report released on April 9 by the NRF and Hackett Associates suggests cargo traffic will drop dramatically beginning next month; however, that outlook might change given the changes in the tariff picture.

Costco Sees March Comps Grow 9.1 Percent x-Gas; E-Commerce Up High Teens
Costco reported net sales of $25.5 billion for the retail month of March, the five weeks ended April 6, 2025, an increase of 8.6 percent from $23.5 billion in fiscal March last year.

Henry Repeating Arms Honors The American Construction Worker with Tribute Edition Rifle
Built on the award-winning Henry Golden Boy .22 S/L/LR platform, this lever-action rifle, like the rest of Henry’s Tribute Edition rifles, features detailed engraved embellishments that pay tribute to some of the country’s most fundamental workforces and constituencies.

EXEC: Trump Admin Hits “Pause” on Most Higher Tariffs; Bumps China to 125 Percent
U.S. President Donald Trump either reminded the markets that he authored “The Art of the Deal” or awoke Wednesday to the reality that the U.S. bond and stock markets were going to drag down his legacy. Either way, there is broad relief coming.

Sitka Gear Realigns Indie Rep Sales Territories
The company expanded the territory of Jeff Watt to now include the Upper Midwest as well his existing AR, IL, and the MINK states. Sitka has also added new representation in the PNW, CA, AZ, NV and UT, plus Mid-Atlantic and New England.

Fleet Feet Franchisee to Open Third North Carolina Store in Jacksonville
Michelle Fogle opened her first Fleet Feet store at the Forum Shopping Center in Wilmington, NC 10 years ago, followed by a second Wilmington location two years ago.

Axil Brands Posts Solid Fiscal Q3 Results; Sets Plan to Move Production to U.S.
With new tariffs now in effect, the company is accelerating its supply chain transition strategy, relocating key operational leadership to the U.S. and initiating plans to build out domestic manufacturing capabilities.

Goview USA Optics Expands U.S. Representation
The partnership will oversee the growth and expansion of accounts in Indiana, Ohio, Michigan, Kentucky, Illinois, Wisconsin, North & South Dakotas, Minnesota, Missouri, Iowa, Nebraska, and Kansas by developing and implementing key strategic incentives.

EXEC: Trump Threatens to Push China Tariffs to 104 Percent Total
At issue was what Trump said was an effort to strike a trade deal with China that would be fair to both sides. China’s latest move on Friday to assess a 34 percent retaliatory tariff apparently lit the fuse as Trump threatened to add another 50 percent to the total tariff.

CzechPoint Names Industry Vet as National Sales Manager
With over 25 years in the firearms industry, Dave Biggers has worked in various sales, marketing and training positions, playing a vital role in bringing well-known products to market.