Jocko Fuel Secures Investment
Goode Partners, LLC, the New York-based private equity firm, announced a minority investment in Jocko Fuel, the maker of sports and lifestyle nutritional products.
The North Face Launches Athlete Development Program
The North Face announced it is expanding its athlete team by launching an Athlete Development Program designed to recruit and foster emerging talent.
Rally House Opens Store In Oklahoma City
Rally House opened its third store in Oklahoma with a store in Oklahoma City. Based in Lenexa, KS, Rally House operates 100-plus stores across 12 states.
F45 Training’s Sales Grew 63 Percent In 2021
F45 Training Holdings Inc. reported sales grew 242 percent in the fourth quarter and 63 percent in the fiscal year ended December 31.
Former The North Face CMO Joins Sephora
Steve Lesnard, former chief marketing officer and global VP of product creation at The North Face, has joined Sephora as global chief brand officer.
Dorel Sports’ Q4 Sales Improve 6 Percent
Dorel Industries said sales in its Dorel’s Sports segment, which is being reported as a discontinued operation following its recent $810 million sale to the Pon Group, increased in the fourth quarter by 5.8 percent to $280.7 million.
Orangetheory Appoints Chief Music Officer
Orangetheory Fitness hired artist, DJ and producer, Steve Aoki, as its first chief music officer following a survey of more than 35,000 members who said music played an important role in their fitness routine.
Academy Sports Set To Join S&P SmallCap 600
Academy Sports + Outdoors, Inc. will replace Kraton Corp. in the S&P SmallCap 600, effective prior to the opening of trading on March 16.
Drive Shack Expands To Kansas City
Drive Shack, Inc. announced it will bring Puttery, its newest socializing experience, to Kansas City, MO.
Nike General Counsel Exits
Nike general counsel Hilary Krane, resigned from her position to work for Creative Artists Agency. At Nike, Krane provided counsel on corporate law and mergers and acquisitions, brand protection and government affairs. She also worked as co-chair of the Nike Foundation.
Adidas To Replace Puma As Italy’s Kit Sponsor
The Italian Football Federation (FIGC) signed a multi-year deal with Adidas, ending its nearly 20-year partnership with Puma.
Peloton Appoints Chief Supply Chain Officer And Chief People Officer
Peloton announced that Andrew Rendich will be joining the company as chief supply chain officer, effective March 16, and Shari Eaton, currently senior vice president, global head of people, has been promoted to chief people officer.
Peloton Testing Subscription Bike Program
Peloton plans to explore a bike subscription plan under various pricing models in select U.S. markets as it seeks new avenues for growth and a path to profitability.
Fanatics, Lids Open Paris Saint-Germain Store In New York City
Paris Saint-Germain, the French multisport club, has opened a flagship at 587 Fifth Avenue, its first boutique in New York City for the international sports club. The store is part of the Club’s partnership with Fanatics and will be opened and operated by Lids.
Velocio Apparel Sold To SRAM
Velocio Apparel, the cycling brand, has announced its sale to SRAM marking the company’s first foray into apparel.
