SGB Sports & Fitness

Reebok Forms Strategic Partnership With Foot Locker

Authentic Brands Group (ABG) announced a new and enhanced partnership with Foot Locker, Inc. for the Reebok brand within the United States. This includes the exclusivity of basketball shoes from Allen Iverson and Shaquille O’Neal.

Peloton Hires Vice President Peloton Commercial

Peloton Interactive hired Microsoft veteran Betsy Webb as vice president of Peloton Commercial, which supports the Precor fitness equipment subsidiary. Webb replaces Rob Barker, who left the company last week and will move to Portugal, according to Pugent Sound Business Journal

Tommy John Nets New Investor, Board Members

Comfort-focused lifestyle brand Tommy John announced that Manny Chirico and David Landau of LNK Partners have joined the brand’s Board of Directors as part of the private equity firm’s minority investment in the company.

Peloton Operations, Supply Chain Execs Exit

Peloton Interactive, Inc., which last week announced plans to lay off 2,800 employees worldwide as part of a restructuring, has had its executives who run operations, its supply chain and other functions in the company exit, according to a Bloomberg report.