SGB Sports & Fitness

Eastside Golf Adds CAA Vet as First Head of Marketing

Annette Parker is the company’s first head of marketing, joining Eastside Golf from Creative Artists Agency (CAA) where she spent over eight years managing sports marketing partnerships and helping drive the agency’s golf business.

Five Iron Golf Adding 12 Locations Across Florida

Existing franchisees Peter McCormick and Alex Zega, who operate Five Iron Golf’s Louisville, KY location, have signed a deal to bring 12 new Five Iron Golf locations to Florida, the largest golf market in the U.S.

Turtleson Names VP of Licensed Product Sales

Jim Call, VP of Licensed Product Sales, will lead the growth of the brand’s wholesale partnerships and its collegiate-licensed apparel line. He brings 25 years of experience in collegiate and pro sports licensed products.

SFIA’s Bill Sells Set to Retire

During his 20-year tenure with the SFIA, Sells has been a leading voice on Capitol Hill. He has championed critical initiatives that have helped shape the sports and fitness industry and has directed successful legislative campaigns and policy initiatives.

Tagmarshal Acquires WindIQ

WindIQ technology measures hyperlocal, real-time wind speed, direction and precise hole location that will enhance Tagmarshal’s on-course optimization platform. It also increases the data available to on-course operations for optimizing strategy and pace of play management.