SGB Sports & Fitness

Birkenstock Expands Advertising Reach for 2011

Birkenstock USA launched its 2011 advertising campaign that will be featured in more publications than at anytime in its history. The extended reach is part of an overall program to pursue additional outdoor and specialty running accounts. The company al

Timberland Opens Boston Store

Timberland chose St. Patrick's Day for the grand opening of its new Boston retail location at 201 Newbury Street (at Exeter), bringing the brand's authentic outdoor footwear and apparel to one of the Northeast's premier retail neighborhoods

Freeline Sports Adds Three Retailers

Freeline Sports, Inc., maker of Freeline Skates, has added three accounts to its specialty retailers, including Pit Surf Shop in St. Augustine, FL., Fritz’ Miami Beach in Miami Beach, FL, and Eagle Marine in Forth Worth, TX…

OIA Names VP of Communications

Outdoor Industry Association (OIA) hired I Ling Matthews Thompson as vice president of communications. Thompson brings more than 14 years of experience in strategic communications, campaign marketing and public relations. She will officially join OIA on A

Rocky Brands Names New Presidents

Rocky Brands has completed its management restructuring, naming three new presidents to oversee key aspects of the company, announced David Sharp, president and COO. The newly created positions include Gary Adam, president of International Sales; Jason Br

Black Diamond Reports 13.6% Pro Forma Sales Growth for Q4

Black Diamond, Inc.'s consolidated fourth quarter sales grew 13.6% to $34.2 million compared to pro forma sales of $30.1 million in the fourth quarter of 2009. Company executives said they expect sales to range between $135 million and $140 million i