SGB Sports & Fitness

EXEC: U.S. Shoppers Are Under the Influence of Influencers

Now it’s the content creator, or influencer that is moving the market for brands, products, food, restaurants, new stores, and just about anything that requires a decision on the part of a consumer. If you are a marketer, you know this story all too well.

Wahoo Fitness Appoints New CEO

Gareth Joyce brings experience growing major global consumer and technology brands to drive accelerated growth and achieve Wahoo’s mission of building a better athlete.