Specialist Sports has appointed Ben Davis as category director for Golf, primarily focused on driving the growth and success of the company’s golf brand representation in the UK and Europe for Payntr Golf.
Davis’ appointment marks a significant step in Specialist Sports’ strategy to establish itself as a multi-brand golf distributor, catering to over 2,000 golf retailers in the UK and Ireland while exploring new opportunities in the European market.
With over 25 years of experience in the golf industry, Davis began his career at Adidas/TaylorMade in 2000, where he gained deep insight into the golf trade. He then held key positions at Srixon/Cleveland Golf/XXIO before becoming a commercial director at Yumax Golf, where he introduced leading brands, including Skechers footwear, Castore apparel, and Bushnell rangefinders, to market.
“We are thrilled to welcome Ben to the Specialist Sports team,” said John Taylor, sales and marketing director at Specialist Sports. “Ben’s extensive experience and industry knowledge will be invaluable as we expand our golf portfolio and strengthen our relationships with retailers and partners. His appointment aligns perfectly with our strategic vision to grow the multi-brand side of our business and enhance our service offering to the golf trade.”
Davis’ immediate focus will be on Specialist Sports’ Payntr Golf business, which continues to gain momentum in the golf performance footwear category.
“I’m excited to join Specialist Sports at such a pivotal moment in their growth journey,” said Davis. “The golf industry thrives on strong customer service and reliable delivery, and I’m looking forward to helping Specialist Sports build a robust and diverse portfolio of golf brands that meet the evolving needs of retailers and golfers alike.”
As a passionate and skilled golfer, Davis “understands the nuances of the game and the importance of delivering quality products and services.”
Images courtesy Payntr Golf, Specialist Sports
