Sock and Accessory Brands Global, Inc., (SABG) a maker of hosiery, legwear, and accessories, added Brey Williams to its senior level sales team as vice president of sales for strategic accounts.
Williams, a hosiery industry veteran, brings over 20 years of experience to SABG and has previously worked with Gold Toe Brands and Peds Legwear serving in key leadership roles across various areas of marketing, merchandising, and sales. He has broad sales expertise across multiple retail channels and will provide insightful leadership at department stores, national chains, mass merchants, and warehouse clubs.
“I’m enthusiastic about the prospect of adding sales growth to untapped channels of distribution at SABG,” said Williams. “Throughout my career, I’ve had the opportunity to develop programs that connect with the consumer and align with retailers’ strategic initiatives.”
“We are excited to have Brey on board,” said Tom O’Riordan, CEO of SABG. “His experience in the department stores and with mass merchants will be invaluable as SABG continues to build its business with retailers nationwide.”
SABG’s licensed brands include Bearpaw, NBA, and John Deere. The company also offers in-house proprietary brands such as Wool IQ, Doctor’s Choice, La De Da and Game Sport. For more information, please visit www.wearsabg.com.