Soccerloco, a leading destination to buy premium soccer cleats, jerseys, apparel and equipment nationwide, formed a partnership with San Diego Sport Innovators (SDSI), a local non-profit focused on establishing San Diego as a destination for sports and active lifestyle (SAL) businesses.

Both Soccerloco and SDSI are San Diego-based companies that care about uniting the local community through sports, active lifestyle and healthy living. Soccerloco is one of many local active lifestyle businesses and SDSI helps to unite these businesses and cater to the demand for this market in San Diego.

“We’re thrilled to work alongside a non-profit that is working towards the same thing as us at Soccerloco, to elevate the presence of sports and active lifestyle brands in our backyard,” said John Lococo, CEO and founder of Soccerloco. “The San Diego community has, for good reason, evolved as a hub for this industry, and it’s organizations like SDSI who will help us continue to flourish.”

San Diego’s SAL industry has grown to nearly a $2 billion economic impact and encompasses more than 1,200 SAL businesses that offer products and services to keep engaged and active, from hiking to surfing to rock climbing.

Photo courtesy Soccerloco