Snipes has partnered with rapper DJ Khaled on a new concept store—We The Best Snipes—located on Collins Avenue in Miami, FL

The store features Snipes apparel, exclusive co-branded merchandise, and apparel from local Miami fashion designers.

The shopping experience includes a live DJ to entertain customers and a sound booth.

The U.K.-based retailer acquired Jimmy Jazz in December 2021 and has over 300 stores in the U.S.