Here is a curated collection of this week’s releases
including drops from Asics, Altra, Brooks, Reebok, Vans and Under Armour.
Asics Hypergel-Kenzen hit stores nationwide at Foot Locker, Lady Foot Locker, Footaction, Champs Sports,
SIX:02 and Eastbay this week. The campaign, in association with International DJ and Producer
Steve Aoki, pictured above, celebrates the creators who thrive on always creating, thinking and progressing.
The Boston Escalante Racer is a faster, higher-performance version
of the Escalante, available in limited release. This first version is inspired by the
2018 Boston Marathon and available with a large “18” on the side.
The Altra EGO midsole is firmer for better energy return and less cushion.
“Blue lobsters are very rare and lucky, with the odds of catching one
somewhere around one in two million. We wanted to capture that feeling of discovery
and celebration in the Boston Launch 5 to honor the city of Boston and all who run there.”
— Brice Newton, senior manager global footwear merchandising, Brooks
Liquid Floatride Run is a performance running shoe that applies Reebok’s Liquid Factory technology
for the first time on a Reebok run shoe. The process makes the shoe 20 percent lighter
than the original Floatride run and adds two new component features: liquid lace and liquid grip.
Quasi reached into the Vans archives to breathe new life into the Epoch Sport—an obscure shoe introduced in 1994 and quickly forgotten thereafter., opting to upgrade key materials while preserving an original retro athletic aesthetic.
Available in limited quantities March 24 exclusively through select Vans Pro Skate accounts
Under Armour and Dwayne Johnson
released the latest efforts in their Project Rock partnership: the Chase Greatness collection,
with three new colors of the Rock Delta training shoe in men’s sizing.
Photos courtesy of Asics, Altra, Brooks, Reebok, Vans and Under Armour. Lead photo courtesy Brooks