Smartwool President Mark Satkiewicz is leaving the company to take a job as general manager of the Americas at Toms.

“Certainly, it’s a step forward in my career,” Satkiewicz told Steamboat Pilot and Today, the local newspaper in Smartwool’s hometown. “It’s a bigger brand. This is a great opportunity for me to spend time in an area I’m really passionate about, and it’s helping people.”

VF Corp., which owns Smartwool, confirmed the news and said VF Outdoor and Action Sports Group President Scott Baxter will lead the brand on an interim basis.

Satkiewicz spent ten years at Smartwool, joining the brand as vice president of sales in 2006, shortly after Timberland purchased the merino wool sock and apparel company. He was promoted to president of Smartwool in 2009 and continued in the role after VF Corp bought Timberland in 2011.