SmartWool is the exclusive sock sponsor of the Montrail Ultrarunning Team, comprised of 75 of the top ultrarunners in the U.S. Members of the Montrail Ultrarunning Team will depend on the SmartWool Adrenaline Mini sock, as well as the Montrail running shoe of their choice during ultrarunning events, which are defined as any distance longer than a 26.2 mile marathon. Typical
ultrarunning race distances are 50 kilometers, 50 miles and 100 miles.

“We are thrilled to be able to provide the elite athletes of the Montrail
Ultrarunning Team with a sock specifically suited to the rigors of their
sport,” said Gardner Flanigan, SmartWool Communications Manager. “In
addition to helping their performance, SmartWool is looking forward to
working with these athletes to further develop the Adrenaline line.”

SmartWool will also be a presenting sponsor of the Montrail UltraCup made
up of nine of the top ultra events nationwide. At each Montrail UltraCup,
spectators and competitors can demo a variety of Montrail shoes and the
SmartWool Adrenaline sock to experience the ultimate trail running system
being used by America's elite running team.

“Finding the right sock and shoe combo can be key to any ultrarunner's
success,” said Boo Turner at Montrail. “Montrail is excited to have
SmartWool side by side with us showing runners firsthand the comfort and
performance benefits of wearing SmartWool socks with Montrail shoes.”