Slinger Bag announced a five-year distribution agreement with Ark Dream, one of Bulgaria’s larger players in the sports market and current distributor of the number one tennis brand Babolat in that market.
Under the terms of the new agreement, Ark Dream will be the exclusive distributor of the Slinger Bag ball launcher in Bulgaria, where it will be sold at retail starting November 2020.
Bulgarian tennis has enjoyed a boost in recent years helped by the performances of global tennis superstar Grigor Dimitrov, now part of the Bulgarian national coaching setup, who achieved a career-high ATP singles ranking of No. 3 in 2017, after winning the ATP Finals.
“Slinger Bag will fit perfectly with our other tennis brands,” said Ark Dream Managing Director Mihail Minchev. “Our customers are always looking for innovative products that can help them advance their skill level, and that’s especially true for technology-driven products. We will be looking to maximize Slinger’s presence and sales within the Bulgarian tennis market with our online presence at slingerbagbulgaria.com. We also have offices in Sofia and Varna and partners in all major cities across Bulgaria, so we are delighted to be a part of Slinger Bag’s ongoing success.”
“Bulgarian tennis is enjoying an upsurge of interest,” said Mike Ballardie, CEO, Slinger Bag. “It’s great to bring a product to market that will help build a buzz around the sport as well as encourage year-round participation.”
Photo courtesy Grigor Dimitrov