Skechers USA Inc. opened its largest Skechers mall-based factory outlet store. At approximately 24,000 square feet, the superstore in Ontario, CA features dedicated shops for the various Skechers lifestyle and performance collections for Men and Women, a Kids’ area with a theater and a shop dedicated to the brand’s growing apparel collection.
“This amazing new store is a perfect reflection of the incredible position of our brand within the marketplace,” said Michael Greenberg, president of Skechers. “With footwear, accessories and apparel—we’re delivering Skechers products from head to toe, so we built a store that showcases our collection to customers in the finest retail experience possible. We look forward to introducing features debuting here in more stores throughout our retail network through the second half of this year and into 2018 to meet the needs of the consumers who are demanding our products worldwide.”
“We are thrilled that Skechers chose Ontario Mills for their supersize store,” added Marc Smith, vice president and general manager at Ontario Mills. “Ontario Mills prides itself on providing variety, value and great experiences for our shoppers and is confident that the Skechers superstore will be a huge attraction for the center.”
Located at California’s largest outlet destination — Ontario Mills — the Skechers superstore houses approximately 50,000 pairs, offering one of the widest assortments of Skechers lifestyle and performance products available under one roof. The location also features a 5,000-square-foot apparel and accessories shop-in-shop that features a customer experience tailored to those shopping for clothing.
The store is segmented into departments including Women’s lifestyle and performance, Men’s lifestyle and performance, WORK footwear, the BOBS from Skechers charity collection, the premium Mark Nason collection for men and a Kids’ area.
The Ontario Mills Skechers superstore joins a retail portfolio that includes large format stores in Las Vegas and Gardena, CA, plus flagship stores in locations such as Los Angeles’ Hollywood & Highland, Times Square in New York, San Francisco’s Powell Street, London, Tokyo, Shanghai and other cities around the world. At the end of the second quarter of 2017, Skechers had 2,055 stores worldwide, with 584 being company owned.
Photo courtesy Skechers