SGB Media, LLC, the publisher of SGB Executive, SGB Today and the SGB Update newsletters, has relaunched the SGB Sports & Fitness Update email newsletter and SGB Sports & Fitness home page at SGBonline.com/sports-fitness.
SGB Media, which has focused on the active lifestyle market since 2003, is now delivering a weekly SGB Sports & Fitness Update email newsletter each Friday afternoon, except for holidays, to provide a focused view and weekly wrap of the top stories of the week for sports and fitness market industry professionals heading into the weekend.
“SGB Media has always had a loyal following in the sports and fitness market, and we continue to support the NSGA, SFIA, HFA, and the Team Sports buying groups with group subscriptions,” said Jim Hartford, CEO and editorial director of SGB Media, LLC. “Many of those who work the hardest in the market have asked for a weekly wrap-up for their weekend reading. The ability to add in fresh content daily is also a big plus.”
SGB Media will continue to deliver the SGB Morning Update and SGB Evening Update email newsletters to cover daily news across all active industry market sectors and content channels.
“SGB Media will continue to cover the daily business news, product and marketing news, and people news across the entirety of the global active lifestyle market, including the outdoor, apparel, footwear, sports & fitness, and sportsman’s sectors, but many of our readers are unaware that SGB Media also produces sector-specific media products as well,” explained Hartford.
“For instance, subscribers who focus on the sports and fitness market, SGB Media has a separate home page under SGB Sports & Fitness that delivers daily news and serves as a gateway specific to the sports and fitness marketplace at SGBonline.com/sports-fitness. The same holds for SGB Apparel, SGB Footwear, SGB Outdoor, and SGB Sportsmans.
Users can access each sector of SGB Media‘s home page via the drop-down menu at the top of the page menu or on any page on the website. Users can save the sector home page as a “favorite” on their browser and/or set up RSS feeds specific to each sector.
“The sector home pages do not replace the main home page at SGBonline.com,” continued Hartford.
Each sector includes content from each SGB Media channel: SGB Executive, SGB Today and SGB Update. The channels include:
- SGB Update: Content covering the day’s breaking news as it happens.
- SGB Executive: Original content focused on insights and analysis, international news, opinion pieces, and executive interviews.
- SGB Today: Content jointly created with SGB Media PR Pro and PR Premium content partners and SGB Media Editors who take press releases to a higher level and present them daily in the SGB Media Update newsletters and the SGBonline.com website.
To subscribe to the specific SGB Sports & Fitness Update, scroll to the bottom of any SGB Update newsletter and select the “Manage your preferences” link as seen below. Be careful NOT to select Opt Out or the system will delete you from ALL future SGB Media mailings.
On the Manage Preferences page, check the boxes for the newsletters you want to receive and uncheck any that you do not.
If you do not receive newsletters from SGB Media, select the “Subscribe” link at the top right of any SGBonline.com website page.
For questions regarding SGB Media, breaking news, subscriptions, advertising, and content partnerships, or to reach SGB Media directly, go to admin@SGBonline.com.
