The brand signed agreements covering Central America, the Caribbean, Chile, and Colombia, as well as Spain and Portugal, bringing to 13 the number of distribution deals signed since the company changed its global sales strategy.
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Helly Hansen Opens First Denver Store at Market Station
As part of the brand’s strategy to grow its presence in key markets throughout North America, Helly Hansen also opened new stores in Newport, RI and Vancouver, BC for a total of 13 doors in North America.

RVIA: RV Shipments Growth Trends Higher in 2025 YTD Period
Towable RVs, led by conventional travel trailers, ended the month up 4.2 percent from last April with 31,982 shipments. The category jumped 14.2 percent in April 2024.

EXEC: Norrøna Partners with Topsports for China Retail Presence
This China expansion is expected to complement Norrøna’s existing distribution across North America, Scandinavia, Central Europe, and Asia, including growing markets in Japan and South Korea.

E-Bikes: Rising Injury Risks for Riders of All Ages
According to the U.S. Consumer Product Safety Commission (CPSC), injuries from micromobility devices, including e-scooters, hoverboards and e-bikes, have risen by an estimated 23 percent annually since 2017. Notably, nearly half (46 percent) of all e-bike injuries from 2017 to 2022 occurred in 2022 alone.
Norrøna Enters Growing Outdoor Apparel Market in China
Norrøna is working with the Chinese company Topsports to open stores in China

EXEC: Deckers Shares Plunge on Weaker Hoka Growth in Q4 and Q1 Guide Miss
The Hoka brand drove a 3 percent year-over-year increase in the DTC business, which was said to reflect “continued strong growth from international regions and a slight decline in the U.S. due to some unique factors in the quarter.”

Cole Haan to Launch Performance Golf Apparel Line Spring 2026
The global American lifestyle, footwear and accessories brand, reported signing an exclusive agreement with Catapult Group to introduce a new performance apparel division. Cole Haan Golf Apparel will launch globally in Spring 2026, with racket sports and performance lifestyle collections to follow.

EXEC: Colt CZ Sees Robust Q1 Results; Acquires U.S.-Based Valley Steel Stamp
Prague-based Colt CZ Group SE saw sales jump 50.3 percent year-over-year in the first quarter due to an acquisition, while announcing it reached agreement to acquire a components supplier based in Greenfield, MA.

Repreve Maker Unifi Sells Plant for $45 Million
The company closed on selling its manufacturing facility in Madison, NC to an unidentified third-party buyer for $45.0 million, and reported it will use $25.0 million of the net proceeds to reduce the existing term loan and $18.3 million to reduce outstanding revolving loans.

EXEC: VF Q4 Profits Beat Plan as TNF and Timberland Deliver Healthy Growth
While Vans disappointed, VF Corp. saw a robust revenue performance in the fourth quarter by The North Face and Timberland while profits came in better-than-expected due to payback from its Reinvent transformation program. Outerwear as a “standout” for TNF while Timberland’s sales surged 34 percent on a currency-neutral basis in the Americas region.

EXEC: Vans Hits Fiscal Q4 Turbulence as Brand Recovery Falters
Shares of VF Corp. shed ~13 percent Wednesday after the company reported Vans’ sales fell 20 percent on a currency-neutral basis in the fiscal fourth quarter on top of a 27 percent decline in fiscal Q4 last year.

EXEC: New Hibbett Parent JD Sports Sees Shares Fall as Q1 Disappoints
Group comp store, or like-for-like, sales were down 2 percent for the quarter ended May 3. The market also reacted to potential price increases from higher tariffs affecting U.S. consumer purchasing.

The Vitamin Shoppe Completes Sale to Private Equity Groups
As part of the transaction, Sharon Leite, who previously served as CEO of The Vitamin Shoppe from 2018 to 2023, has returned to lead the company as CEO.

Toca Football Raises $35 Million, Extends Partnership with MLS
The U.S.-based indoor soccer experience company that operates two primary businesses: Toca Soccer and Toca Social, raised an additional $35 million in funding, including $15 million in equity and $20 million in debt financing from J.P. Morgan Commercial Banking.