CamelBak named Sea to Summit as the exclusive distributor of its hydration packs and reusable BPA-free water bottles in China.
The selection of Sea to Summit is a reflection of CamelBak's commitment to expansion and staffing in China to support anticipated growth in the outdoor, bike and housewares markets.
“We are extremely enthusiastic about extending our partnership with Sea to Summit,” said Layne Rigney, senior vice president of global sales for CamelBak. “They have proven to be a very capable partner that understands our brand, our channels and our mission to forever change the way people hydrate and perform.”
“We are very proud to represent the CamelBak brand and expand our mutual business in China,” said Sea to Summit Business Development Manager, Terry Anderson. “The best-in-class brand offers authentic and innovative products that are ideal for Chinese consumers.”
As a result of this partnership, Sea to Summit will take over distribution of CamelBak technical outdoor packs and bottles after Nov. 1, 2013.
Until the transition date, CamelBak products may still be purchased through Beijing Snowpeak Trade and Technology Co. Ltd. Both Sea to Summit and CamelBak confirmed that the transition period would be seamless and that consistency and continuity of product supply and service will be of utmost importance.
To aid in the transition, Sea to Summit will contact existing customers in China over the coming weeks. Chinese retailers interested in becoming CamelBak dealers should contact:
Sea to Summit China
Barry Lin Sales & Marketing Manager
Email: barry@seatosummit.com.au
Tel: 86 760 23339896
Cell: 86 13697726389
