Sea to Summit, maker of backpacking, camping, paddling and adventure travel gear, has named Ben Howard to its Boulder, CO-based North American team as marketing manager.

Ben will step into the role as Mary Butler, who had previously held the position, will step back into managing the PR and media relations for the brand, this time as an independent consultant rather than as an employee.

“We are thrilled to have Ben join our team,” said Shelley Dunbar, creative director and co-owner. “He’s a ‘roll your sleeves up’ kind of guy with in-depth experience across all aspects of marketing. He also has an authentic connection to our brand values and products and we’re confident that he will thrive in this role.

“We’re also really pleased to continue working with Mary. With her six-plus years working with the brand, she’s got a depth and breadth of knowledge and industry relationships that would be hard to replace.”