San Antonio Shoemakers (SAS) was awarded a three-year renewal contract with the Defense Logistics Agency (DLA) to produce specialized footwear for the basic training of U.S. service members. This competitive acquisition has a maximum value of $90.6 million.
The original contract between the DLA and SAS in 2017 introduced a new level of American service member support in the form of athletic footwear. This marked the first time in history that an American footwear manufacturer addressed the design and durability challenges required to support troops with military-grade footwear. As a result, the DLA continues to provide American-made athletic footwear to new recruits at no cost, as mandated by the 2017 National Defense Authorization Act.
The San Antonio-based company has been a trusted maker of footwear for 47 years, providing comfortable, stylish, and durable shoes. SAS reported that its commitment to quality and customer satisfaction has earned them a three-year renewal with the DLA. Under this contract, SAS will provide the United States Army, Navy, Air Force, Marine Corps, and Coast Guard with the “Mission 1” athletic shoes through DLA. The ordering period for this contract will end on March 21, 2026, with no option periods available.
“We take great pride in our partnership with the DLA and the opportunity it provides us to continue serving our military,” said Nancy Richardson, CEO of SAS. “At SAS, we know it’s all about the fit – that’s why we spent four years perfecting the shoe, ensuring only the highest quality and comfort for our service members.”
Mission 1 is made for the unique needs of the U.S. military during its rigorous basic training and each pair of shoes is manufactured in the U.S. as required by law.
SAS said in a statement that it is committed to supporting U.S. military personnel and is honored to have the opportunity to provide them with the footwear they need to perform their duties safely and effectively.
