Rocket Dog appointed Jim Kennedy as VP of domestic sales for JC Penney, Kohls, and Dillards department stores. He comes to Rocket Dog from Converse, where he acted as the director of
sales – department stores and led and managed his teams working closely
with JC Penney and Kohls.

Kennedy brings nearly 20 years of sales and strategic management experience to Rocket Dog. In his position at Rocket Dog he will work closely with the vice presidents of forecasting/planning and design/product development on assortment needs forthese accounts, and be a key member of the senior management strategic team.

At Converse, Kennedy was responsible for all go-to market strategies and analysis driving growth and key seasonal offering initiatives, delivering significant increases and results for these important businesses.

Prior to Converse Jim worked in senior sales roles for both Wolverine Worldwide and Timberland.

During his tenure in the footwear industry, Jim has gained valuable experience in sales, marketing, brand development and analyzing market data, said Cathy Taylor, Rocket Dogs Chief Executive Officer. He brings strong relationships with our key strategic customers and is highly regarded by all that he has worked with. We are extremely pleased to have him join our team.

Kennedy will be based out of his home office in Virginia, as well as both the Los Angeles, and New York Rocket Dog offices. He will officially join Rocket Dog on January 7th and will report to Cathy Taylor.