Revo, the manufacturer of performance eyewear, announced a new direct sales structure for its optical channel through a partnership with Launchpad Vision, a commercialization services company closely associated with ClearVision Optical, has worked with Revo for the past eight years.
This collaboration offers Revo direct access to work with optometrists and their patients working with Launchpad Visions’ seasoned 12-person sales team that boast over 100 years of combined experience in the optical industry. It also further establishes Revo’s role in polarized lens technology and increases its presence in the optical channel.
“As we celebrate our 40th anniversary, Revo is thrilled to partner with Launchpad Vision and embark on an exciting new chapter,” said Cliff Robinson, CEO of Revo. “With this collaboration and our new ventures globally, Revo will now have direct ECP [Eye Care Professional] distribution in every major market around the world. Revo’s rich heritage of innovation and Launchpad’s unparalleled expertise in the industry ensure that more ECPs and their patients have easy access to Revo’s groundbreaking NASA-based lens technology. Combined with our golf and specialty distribution and our retail stores in NYC and Barcelona, Revo is now well-positioned to continue as an industry leader and bring our lens experience to our partners and our fans around the world.”
ClearVision Optical has served as Revo’s exclusive ECP channel distributor for the past eight years and has reportedly “played a pivotal role in expanding Revo’s presence within this sector.”
“We are deeply grateful to ClearVision Optical for their dedication and contributions to Revo over the years,” said Robinson.
Peter Friedfeld, executive vice president of ClearVision, added, “We have enjoyed a long-term relationship with Revo and as we transition the distribution, we want to ensure our customers experience a smooth and supportive handover.”
“We believe that the future of eyecare is driven by innovation,” said Eric Poole, co-founder of Launchpad Vision. “Our goal is to work closely with optometrists to provide solutions that enhance the quality of care they deliver while improving financial performance. Collaborating with Revo allows us to bring one of the most respected eyewear brands in the world to the forefront of the eyecare industry.”
“Every practice has its unique challenges,” added Mark Kremer, co-founder of Launchpad Vision. “We’re not about one-size-fits-all solutions — we’re here to provide tailored strategies and technologies that drive success. Revo’s unparalleled lens technology is a natural fit for our mission to enhance patient care and help practices thrive.”
Launchpad Vision and Clear Vision Optical, a family-run eyewear company, are headquartered in Hauppauge, NY. ClearVision is serves optical professionals throughout the U.S. and in 40 countries worldwide.
Image courtesy Revo
